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  <front>
    <journal-meta />
    <article-meta>
      <title-group>
        <article-title>The Effect of Evoked Conflict on Executive Control in a Realistic Task</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author">
          <string-name>Adam Chuderski (adam.chuderski@gmail.com)</string-name>
          <xref ref-type="aff" rid="aff0">0</xref>
          <xref ref-type="aff" rid="aff1">1</xref>
        </contrib>
        <aff id="aff0">
          <label>0</label>
          <institution>Institute of Philosophy, Jagiellonian University in Krakow Grodzka 52</institution>
          ,
          <addr-line>31-044 Krakow</addr-line>
          ,
          <country country="PL">Poland</country>
        </aff>
        <aff id="aff1">
          <label>1</label>
          <institution>Tomasz Smolen</institution>
        </aff>
      </contrib-group>
      <fpage>441</fpage>
      <lpage>446</lpage>
      <abstract>
        <p>Existing so-called conflict-based models of executive control aim to explain how an agent, without constantly controlling its own processing (what is both cognitively costly and inefficient), can know when to apply strong control, but when to withdraw it. These models predict that the strength of control is adjusted proportionally to the level of conflict among competing stimuli/response tendencies. However, so far the conflict-based models were verified with the use of relatively simple experimental paradigms, like the Stroop task. In the present study, we extended the effect of evoked conflict on the strength of executive control, exerted by participants, to a more realistic task (the search of information in a portal-like browser). The results indicate that also semantic conflicts (incompatible meaning of subsequent messages) can mobilize executive control, and help people to cope with experienced distraction and difficulty.</p>
      </abstract>
    </article-meta>
  </front>
  <body>
    <sec id="sec-1">
      <title>Introduction</title>
      <p>
        A crucial human mental faculty that is intensively studied in
cognitive science/neuroscience is executive control (also
called cognitive control). It allows humans to direct and
coordinate their thoughts and actions in a flexible and novel
way, in order to reach adopted goals, even in face of
conflicting stimulation and strongly learned but inadequate
response tendencies. The important role of control in human
behavior becomes clearly visible in situations when such a
control has been disrupted (e.g., due to illness, aging, etc.),
and agents are no longer able to inhibit intruding thoughts or
responses, prevent perseveration, overcome salient
distraction, switch between alternative tasks, or plan their actions
        <xref ref-type="bibr" rid="ref17 ref18 ref7">(Chuderski &amp; Nęcka, 2010; Monsell &amp; Driver, 2000)</xref>
        .
      </p>
      <p>
        Recent research efforts aim to explain how the mind/brain
is able to internally control its own cognitive processes,
without positing any vague and homuncular constructs like
will, person, or self. One important conclusion from this line
of research states that cognitive control most likely is not a
function of one dedicated cognitive subsystem, but it seems
to emerge from the complex interactions between diverse
mechanisms/processes
        <xref ref-type="bibr" rid="ref10">(Egner, 2008)</xref>
        that can be precisely
specified in terms of formal models
        <xref ref-type="bibr" rid="ref14">(Kieras &amp; Meyer,
1997)</xref>
        . Work on various executive control functions spans
from motivational psychology
        <xref ref-type="bibr" rid="ref3">(Bargh, Gollwitzer, &amp;
Oettingen, 2010)</xref>
        , through cognitive modeling (Cohen,
      </p>
      <p>
        Dunbar, &amp; McClelland; Gray, 2007), to cognitive
neuroscience
        <xref ref-type="bibr" rid="ref1">(Alexander &amp; Brown, 2011)</xref>
        . What integrates
all those efforts is the view that a crucial role in
coordinating cognition and behavior is played by goal
representations
        <xref ref-type="bibr" rid="ref2">(Austin &amp; Vancouver, 1996)</xref>
        .
      </p>
      <p>
        However, highly controlled (goal-focused) processing is
cognitively and energetically costly
        <xref ref-type="bibr" rid="ref3">(Bargh et al., 2010)</xref>
        , and
sometimes (in cases of highly skilled actions) it is
countereffective. Thus, an agent should exert control only when it is
really necessary to perform a task
        <xref ref-type="bibr" rid="ref20">(the minimum control
principle; Taatgen, 2007)</xref>
        . However, how an agent, without
constantly controlling its own processing, can know when to
apply strong control, and tightly focus on goal-relevant
processes, but when to withdraw it, and rely primarily on
well-learned action schemata?
      </p>
      <p>
        One solution to this paradox assumes that an agent just
monitors some simple global signal (simple enough not to
require any complex processing), which acts as a heuristic
for the evaluation of how strong control is needed in a
particular situation. It has been proposed that such a signal
can rely on various measures of conflict (incongruency,
incompability) between thoughts/actions that can be
potentially applied in a given situation
        <xref ref-type="bibr" rid="ref4">(Berlyne, 1960)</xref>
        .
      </p>
      <p>
        Since very beginnings of psychological research, the role
of conflict in mediating control was studied in natural
settings (henceforth we will call such settings realistic
tasks). For example, Kurt
        <xref ref-type="bibr" rid="ref15">Lewin (1935)</xref>
        was one of the first
to investigate the conflicts between so called helping and
hindering forces acting on a person, moving her or him
either toward or away the adopted goal (the
approachavoidance conflicts). Lewin’s student,
        <xref ref-type="bibr" rid="ref11">Festinger (1957)</xref>
        ,
formalized the level of conflict (dissonance in his
terminology) between incongruent psychological entities, identifying
three factors affecting the perceived conflict level: (i) the
magnitude of dissonance, (ii) its importance for a person,
and (iii) how difficult to resolve is a particular dissonance.
Motivation to counteract the causes of dissonance was a
positive function of the level of conflict expressed in such a
way. Festinger (and his followers) explained many
realworld psychological phenomena by using the above
conceptualization of conflict.
      </p>
      <p>
        However, one disadvantage of studying the relationship
between perceived conflict and executive control is the fact
that realistic tasks usually do not provide sufficient
experimental control required to carry out more fine-grained
cognitive and neurofunctional research, and in particular –
to verify precise computational models of control. Thus, this
type of research usually uses simpler laboratory tasks, like
the Stroop task and its variants
        <xref ref-type="bibr" rid="ref16">(MacLeod, 1991)</xref>
        . This task
consists of presenting bivalent stimuli (e.g., colored words
that themselves name colors), which include a less-learned
(non-dominant) aspect (i.e., a color) and a more-learned
(dominant) aspect (i.e, a name of a color), and require
participants to process and respond to the non-dominant
aspect (i.e., naming colors), while ignoring the dominant
one (i.e., not reading color names).
      </p>
      <p>
        The crucial observation in Stroop, called the congruency
effect, consists of increased response latency in incongruent
trials, for example when the color denoted by a word
mismatches the ink color, compared to RT in neutral trials,
for instance when the color of a color-unrelated string, like
‘XXXXX’, has to be named. The effect is even larger if the
incongruent trials are compared to trials in which ink color
and the word meaning match (to congruent trials). Because
of its simplicity (simple stimuli displayed, and only a few
vocal/manual responses required), the Stroop task (and
similar tests) have been widely used to examine the theories
and models
        <xref ref-type="bibr" rid="ref18 ref22 ref5 ref7 ref9">(i.e., conflict-based models of executive control;
e.g., Botvinick, Braver, Barch, Carter, &amp; Cohen, 2001;
Davelaar, 2008; Smolen &amp; Chuderski, 2010; Verguts &amp;
Notebaert, 2008)</xref>
        suggesting that the perceived level of
conflict affects the strength of executive control, and the
congruency effect is inversely proportional to that strength.
      </p>
      <p>
        Two experimental effects found in Stroop studies were
especially interpreted as resulting from differences in the
evaluated conflict level. The Gratton effect
        <xref ref-type="bibr" rid="ref12">(Gratton, Coles,
&amp; Donchin, 1992)</xref>
        shows that the congruency effect
decreases in trials presented after incongruent stimuli, in
comparison to trials following congruent stimuli (i.e., in the
former case, the incongruent trials become faster, often
accompanied by slower congruent trials). The Gratton effect
was explained
        <xref ref-type="bibr" rid="ref5">(Botvinick et al., 2001)</xref>
        as resulting from a
higher strength of control passing from (N-1)th incongruent
trial (where it is adjusted by the conflict between alternative
responses to a color and to a word) to Nth trial. In contrast,
when (N-1)th trial is congruent, no additional control is
exerted when Nth trial occurs, so the resulting level of
control in the latter trial is lower overall, and it yields a
longer response latency (and so a larger congruency effect).
Thus, Gratton effect reflects phasic changes in control.
      </p>
      <p>
        Moreover, the congruency effect can be decreased by an
increasing proportion of incongruent trials in the sequence
        <xref ref-type="bibr" rid="ref21">(Tzelgov, Henik, &amp; Berger, 1992)</xref>
        . This effect is interpreted
in terms of tonic strength of control, which is permanently
increased due to frequently occurring incongruent trials,
which prevent control from decay
        <xref ref-type="bibr" rid="ref5">(Botvinick et al., 2001)</xref>
        .
In general, the conflict-based models of executive control
explain these two effects as reflecting the adaptation of
control processes to the perceived level of conflict.
      </p>
    </sec>
    <sec id="sec-2">
      <title>Goals of the study</title>
      <p>The aim of the present study is to show that the above
mentioned relationship between conflict and control can
also be found in a more complex and ecologically valid test
of executive control, that is, in a realistic task. At the same
time, this task will still be computer-administered, thus
potentially allowing for precise manipulations of task
parameters (e.g., proportions of certain stimuli, presentation
times, the nature of evoked conflict, feedback, etc.).</p>
      <p>First, if conflicts evoked within such a task affect the
indices of executive control performance, this fact will
imply that the predictions of conflict-based models of
executive control observed so far can be generalized onto
more complex and higher-level processes, supporting the
psychological plausibility of these models. Also, the novel
knowledge about operation of executive control in realistic
tasks will allow us to design such tasks in a better way (e.g.,
in a way in which they impose less load on executive
control or working memory), so it will have important
practical implications.</p>
      <p>
        Second, the conflicts evoked in our task will consist of the
semantic incongruency between presented stimuli, whereas
these incongruent stimuli will not yield incompatible motor
responses (they will just lead to cognitive dissonance). As
so far most of conflict-based models of control accounted
only for conflicts at the stimulus
        <xref ref-type="bibr" rid="ref9">(Davelaar, 2008)</xref>
        or
response level
        <xref ref-type="bibr" rid="ref22 ref5">(Botvinick et al., 2001; Verguts &amp; Notebaert,
2008)</xref>
        , a potential observation of semantic conflicts
influencing the strength of control will substantially extend the
scope of theories of control based on conflict evaluation.
      </p>
      <p>
        Especially, our own computational model
        <xref ref-type="bibr" rid="ref18 ref7">(Smolen &amp;
Chuderski, 2010)</xref>
        assumes that conflicts can occur at almost
each stage of cognitive processing (conceptual, semantic,
memorial). So, the expected observation will support this
model to a large extent, in comparison to alternative models,
predicting that only events at a stimulus/response stage
matter for the evaluation of control strength.
      </p>
      <p>One challenge for a study of executive control in natural
settings is the design of a realistic task that, on one hand,
can be applied using a computer, and requires relatively
simple reactions (e.g., with a mouse), whereas on the other
hand it is still ‘realistic’, in the sense that it resembles
activities that most of people do for a certain part of a day at
their work or at home. Our choice was a tool that requires
both searching and reading the short portions of information
(both textual and graphical) within a simplified internet
portal, in order to fulfill a task of gathering as much relevant
knowledge on a given (realistic) problem as possible, and
eventually answering one precise question regarding that
problem. The crucial manipulation in such a task consists of
introducing a certain amount of semantic incompatibility
between target passages of text (some passages negate
others). We expected increased semantic incompatibility
(i.e., the conflict on a conceptual level) to increase the
strength of exerted control, which in effect would help to
deal with a higher distraction – a factor that likely would
affect negatively the goal-relevant performance, if not
prevented by strong executive control.</p>
    </sec>
    <sec id="sec-3">
      <title>Method</title>
    </sec>
    <sec id="sec-4">
      <title>Participants</title>
      <p>A total of 46 women and 36 men participated (82 people).
All of them were recruited via adds on social networking
webpages. Mean age was 22.8 years (SD = 3.38, range 18 –
38). For a two-hour session each participant received the
equivalent of ten euro in local currency. All participants had
normal or corrected-to-normal vision.</p>
    </sec>
    <sec id="sec-5">
      <title>Materials and design</title>
      <p>The screen in the task was composed of 3 × 3 matrix of
locations. The task consisted of four problems. In a
particular problem, the initial screen consisted of nine messages.
Each message was placed in one of the matrix cells. In
subsequent cycles, every 5 s, a random message was
substituted with another message. In total, 100 messages were
presented in one problem (including the initial messages).</p>
      <p>Messages could belong to one of four categories. Regular
target messages were short passages of text (not shorter than
120 characters) providing an information relevant for a
problem to be solved (see below). For instance, a regular
target message A could state that ‘company X expects more
sales next year and prepares for that fact’. However, a
certain number of target messages (conflicting target
messages) negated regular target messages that directly
preceded them (e.g., message B: ‘X expects less sales next
year and will cut costs’, directly following – that is, not
separated by any other target message – message A).</p>
      <p>Another category were distractor messages, which were
text messages (30%) which conveyed information
superficially associated with the problem, but in fact irrelevant
for it (e.g., ‘sales employees of X won soccer cup in the
2013 sales departments competition’), attractive graphics
(30%; either funny cartoons or erotic images of young pretty
women/handsome men), or text jokes (40%). Distractor
messages were intended to capture attention of participants,
what might result in missing target messages, as the latter
disappeared from the screen after certain time (depending
on the number of cycles that it was displayed for).</p>
      <p>The last category were noise messages, which conveyed
either text information irrelevant for the problem, but in no
way conflicting or distracting (e.g., ‘several national parks
have been founded in Poland in recent years’), or images of
supposedly not distracting objects and landscapes. The use
of both the distractor and noise messages made the contents
of the task relatively similar to internet portals, which
usually contain a lot of irrelevant textual and graphical
information. The example screen of the task, including all
types of messages, is presented in Fig. 1.</p>
      <p>The task of each participant was to monitor and read
messages that can be potentially informative with regard to
the problem presented to her or him in an instruction.
Participants were also instructed that they have to confirm
with the computer mouse the fact that a certain message is a
message conveying an important knowledge on the problem
(by clicking on that message). At the beginning of the
experiment, the participants were informed that after the
computerized part of the test they would be provided with
messages they chose, and they would have to answer a
question about presented problems. Answering the question
consisted of providing the subjective probability of the
confirmative answer to this question.</p>
      <p>The number of conflicting target messages and the
number of distractor messages were two crucial task
parameters. In the no-conflict condition, there were 30
regular target messages defined for a particular problem, but
no conflicting target messages were presented. In the
conflict condition, half of 20 regular target messages
(randomly picked up from the pool of 30 messages) was
followed by the corresponding conflicting target message
(so, there were also 30 targets in total, but some their pairs
were mutually incompatible semantically). In the
lowdistraction condition, there were 10 distractor messages/
images in a run, whereas in the high-distraction condition as
much as 60 such messages/images were presented. In order
to obtain the 100-message/image sequences, in the former
condition 60 noise messages/images were used, whereas in
the latter – 10 such messages/images were included. For
each participant and problem, the distractor and noise
messages/images were picked up on random from a pool of
1186 distractor and 1500 noise messages/images.</p>
      <p>The problems were formulated as follows: ‘On a basis of
information provided in a task, please …’:
• analyze new investment of IT company X in a mobile
phone system, and judge the probability that X will
increase its headcount due to this investment;
• describe how the human cortex works;
• tell how computer processor works;
• evaluate what factors have the most important role in
supporting the existing political system in Ukraine.
Noteworthy, in order to be maximally interesting for
participants, the problems pertained to diverse topics.</p>
      <p>Thus, in the present experiment, the independent variables
were: semantic conflict (either present or absent), and
distraction (either low or high). For each participant, all
possible problems and conditions were combined on
random, resulting in the 2 × 2 ‘within-subjects’ design.
First, we expected that distraction would significantly
decrease performance accuracy (i.e., people will be looking
at erotic pictures or jokes instead of selecting the target
messages). Second, we expected that the magnitude of the
distraction effect (i.e., accuracy on low distraction minus
high distraction condition) in the no-conflict condition
would be attenuated by increased control in the
conflictcondition (i.e., people, after detecting conflicts, would focus
more on the task, and would better ignore distractors). Thus,
we expected the two-way interaction analogous to the
Gratton effect in Stroop.</p>
    </sec>
    <sec id="sec-6">
      <title>Procedure</title>
      <p>Participants were tested in a large, dimly lit room, in groups
of up to ten people. Standard PC workstations with 17’ LCD
monitors were used for the test. Each participant occupied a
visually isolated desk, and she or he was asked to adopt the
most comfortable sitting position.</p>
      <p>
        The primary dependent variable (DV) was the proportion
of missed regular target messages (i.e., error rate) in each
problem, corrected (i.e., increased) by the weighted
proportion (with the weight reflecting the ratio of targets to
non-targets; i.e., noise and distractor messages) of
incorrectly identified non-targets
        <xref ref-type="bibr" rid="ref19">(see Snodgrass &amp; Corwin, 1988)</xref>
        .
The correction was meant to reflect the individual response
tendencies of participants (i.e., people who generally tended
to respond more often had also a larger chance to hit the
target). Where explicitly indicated, analyses additionally
pertain to data about the conflicting target messages.
The mean proportion of errors was .33 (SD = .11). It ranged
from M = .15 to M = .64 for particular participants. This
data indicates that participants generally understood and
followed instructions for the task, and the individual
differences in task performance were not substantial. Data
for specific conditions of the task are presented in Table.
      </p>
      <sec id="sec-6-1">
        <title>Distraction:</title>
      </sec>
      <sec id="sec-6-2">
        <title>No-conflict condition</title>
      </sec>
      <sec id="sec-6-3">
        <title>Conflict condition Low .25 (.13) .31 (.14)</title>
      </sec>
      <sec id="sec-6-4">
        <title>High</title>
        <p>.41 (.20)
.36 (.15)
cCoonnfflliicctticnogndtaitrigoents in .46 (.24) .45 (.22)
Table: Mean error rate (and SD) in all conditions of the task.
Data regarding regular target messages were submitted to
ANOVA. In the case of errors, two factors yielded
significant main effects. First, in the high distraction
condition participants missed target messages more often
(M = .39) than in the low distraction condition (M = .28),
F(1, 81) = 55.59, p &lt; .001, η2 = .41. This fact implied that
superficially similar texts, funny cartoons, and erotic
images, originally aimed to capture people’s attention,
indeed diverted participants from fulfilling the task, and
constituted the substantial source of interference for the
executive system to cope with. Second, there was no
significant difference in errors between the conflict and
noconflict conditions, F(1, 81) = 0.12, meaning that conflict
did not affect the accuracy of recognition of regular target
messages per se.</p>
        <p>As expected, in the conflict condition participants missed
the conflicting target messages more often (M = .46) than
they missed the regular target messages (M = .31),
F(1, 81) = 58.80, p &lt; .001, η2 = .42. This effect indicates
that they indeed detected semantic incompatibility between
consecutive target messages, and often decided that a
incompatible message was irrelevant for the solution of the
current problem (so they did not click on it).</p>
        <p>In light of our hypotheses, the most important effects
pertained to the two-way interactive effect of factors, which
was significant F(1, 81) = 15.24, p &lt; .001, η2 = .94. Tukey’s
HSD test showed that high and low distraction conditions
differed both in no-conflict (p &lt; .001) and conflict
(p = .008) conditions as well as conflict and no-conflict
conditions differed both in low distraction (p = .009) and
high distraction (p = .009) conditions. The interaction is
presented in Figure 2.</p>
      </sec>
    </sec>
    <sec id="sec-7">
      <title>Discussion</title>
      <p>Our hypotheses assumed that increased perception of
conflict, evoked by placing the semantically incompatible
messages within the stream of information presented to
participants, would affect the effects possibly yielded by
factors that load executive control mechanisms, which
might be responsible for dealing with our realistic task. We
obtained strong evidence in favor of this hypothesis.
Increased distraction made people to respond less correctly,
but this effect was attenuated by increased conflict. In line
with the conflict-based models of control, we attribute this
interaction to additional strength of control, which was
‘mobilized’ and, thus, control became more effective when
participants started facing semantic conflicts.</p>
      <p>Thus, these results are pretty analogous to the Gratton
effect observed in various tests of executive control.
However, as far as we know, now for the first time they
have been observed within a much more complex task than
such tests, that is, within a task that in a way resembles
natural situations of information acquisition and selection.</p>
      <p>
        The theoretical implications of the present work pertain to
the verification of the above mentioned conflict-based
models of executive control. Extending their predictions to a
(more or less) realistic task suggests that perceived conflict
(in stimulation or between mental representations/response
tendencies) may indeed be a type of signal that is evaluated
for the sake of optimizing the strength of exerted control.
Thus, our study seems to extend and generalize predictions
of the conflict-based models of control. Especially, the
results in some way support a key assumption of our own
conflict-based model, which predicts that not only
response
        <xref ref-type="bibr" rid="ref5">(see Botvinick et al., 2001)</xref>
        or stimulation-based conflicts
        <xref ref-type="bibr" rid="ref9">(see Davelaar, 2008)</xref>
        modulate executive control, but it can
also be influenced by conflicts regarding semantic or
conceptual incongruency between cognitive processes (i.e.,
conflict related to memory/higher-level cognition).
      </p>
      <p>
        However, it must be noted that conflicts may not be the
only type of signal that can regulate executive control. Other
accounts, for instance models that in regulating control rely
on the learned (via reinforcement learning) likelihood of
negative outcomes like errors or risky actions
        <xref ref-type="bibr" rid="ref6">(Brown &amp;
Braver, 2007)</xref>
        , or the discrepancy between predicted
response outcomes and the outcomes that are actually
experienced
        <xref ref-type="bibr" rid="ref1">(Alexander &amp; Brown, 2011)</xref>
        , were proposed in
literature, and successfully fitted to observed data regarding
executive control. It is also likely that the human brain
evolved to use various mechanisms that regulate executive
control, and the comprehensive model of human control
should integrate them all. For example, regulation based on
reinforcement learning may be effective if an agent has a
rich experience with a particular kind of situation (e.g., a
risky one), that is, it had a lot occasions to learn. However,
in completely novel situations, when learning was not
possible yet, conflict-based regulation may be a better
regulative mechanism to use.
      </p>
      <p>In conclusion, the present study in an original way
combined the precise manipulation of factors possibly
affecting the workings of human executive control
mechanisms with the relatively complex, higher-level realistic
task. Future steps in the present line of research should
extend the examination of variables possibly influencing
executive control, which are based on evoked conflict, to
even more realistic settings. In this regard, the development
of virtual reality platforms constitutes a very promising
research tool that should be further exploited. Knowledge
on factors negatively (or positively) affecting the internal
control of human cognitive processing in natural settings
may also help to design better human-computer interfaces,
vehicle cockpits, etc.</p>
    </sec>
    <sec id="sec-8">
      <title>Acknowledgments</title>
      <p>This work was sponsored by the National Science Centre of
Poland (grant no. 2011/01/D/HS6/00467). We are grateful
to Jolanta Wójcik for designing the problems and
conducting the experiment, and to Jaroslav Sadowsky for
programming the experimental task.</p>
    </sec>
  </body>
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