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    <journal-meta />
    <article-meta>
      <title-group>
        <article-title>Perspectives in Applied Cognition</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author">
          <string-name>Joachim Paul Hasebrook</string-name>
          <email>JHasebrook@zeb-bs.de</email>
          <xref ref-type="aff" rid="aff0">0</xref>
          <xref ref-type="aff" rid="aff1">1</xref>
          <xref ref-type="aff" rid="aff2">2</xref>
          <xref ref-type="aff" rid="aff3">3</xref>
          <xref ref-type="aff" rid="aff4">4</xref>
          <xref ref-type="aff" rid="aff5">5</xref>
          <xref ref-type="aff" rid="aff6">6</xref>
        </contrib>
        <aff id="aff0">
          <label>0</label>
          <institution>Chairperson Boris M. Velichkovsky Department of Neurocognitive and Social Sciences, Kurchatov Research Centre</institution>
          ,
          <addr-line>Moscow, Russian Federation</addr-line>
        </aff>
        <aff id="aff1">
          <label>1</label>
          <institution>Discussant Neil Charness Department of Psychology, Florida State University</institution>
          ,
          <addr-line>Tallahassee, Florida</addr-line>
          ,
          <country country="US">USA</country>
        </aff>
        <aff id="aff2">
          <label>2</label>
          <institution>José J. Cañas Cognitive Ergonomics Group, Universidad de Granada</institution>
          ,
          <addr-line>Granada</addr-line>
          ,
          <country country="ES">Spain</country>
        </aff>
        <aff id="aff3">
          <label>3</label>
          <institution>Sebastian Pannasch Applied Cognitive Research Unit, Technische Universitaet Dresden</institution>
          ,
          <addr-line>Dresden</addr-line>
          ,
          <country country="DE">Germany</country>
        </aff>
        <aff id="aff4">
          <label>4</label>
          <institution>Speakers Matthias Rauterberg Industrial Design Department, Eindhoven University of Technology</institution>
          ,
          <addr-line>Einndhoven</addr-line>
          ,
          <country country="NL">The Netherlands</country>
        </aff>
        <aff id="aff5">
          <label>5</label>
          <institution>Thierry Baccino Cognitions Humaine et Artificielle, Université Paris 8</institution>
          ,
          <addr-line>St Denis</addr-line>
          ,
          <country country="FR">France</country>
        </aff>
        <aff id="aff6">
          <label>6</label>
          <institution>zeb-business.school, Steinbeis University Berlin</institution>
          ,
          <addr-line>Berlin</addr-line>
          ,
          <country country="DE">Germany</country>
        </aff>
      </contrib-group>
      <fpage>8</fpage>
      <lpage>10</lpage>
    </article-meta>
  </front>
  <body>
    <sec id="sec-1">
      <title>-</title>
      <p>“The proof of the pudding is in the eating”. This symposium
shows how results of cognitive studies could be “eaten” in
practice. The goal of basic cognitive research is the
elucidation of cognitive-affective processes and their
functional architecture at different levels of biological and
social organization. On the material from several domains,
such as perception, attention, memory and communication,
one can demonstrate that every scientifically established fact
about cognitive organization has a number of practical
consequences. Up to 10 new and emerging directions in
development of cognitive technologies are currently known.
The list starts with attention sensitive interfaces and ends
with applications of recent studies on neuroimaging and
molecular psychology. This symposium simultaneously
refuses the old opinion on applied research as a kind of
“second-hand” science. Real world applications often
demand a deeper analysis and a broader synthesis with
existing practices than this is common in established areas of
basis research. Usually, there are also tighter requirements to
the reliability of methods in applied context particularly
related to human health and well-being. In other words, one
needs better methods as well as more and not less “science”
in applied cognitive research which will be demonstrated on
several examples provided by the speakers of this
symposium.
to
design
from
a</p>
    </sec>
    <sec id="sec-2">
      <title>Embodied cognition: How phenomenological perspective?</title>
      <sec id="sec-2-1">
        <title>Matthias Rauterberg</title>
        <p>In this presentation, I will address three different concepts:
cognitive science (in particular embodied cognition),
phenomenology, and design. Each of them has their own
scientific and historical roots. I will argue that the future of
design - conscious and responsible design in particular - can
only be based on a ‘being in the world’ perspective. Starting
with the body as the prime reference in contact with our
environment the notion of embodied cognition is essential.
The design of interactive systems, which link the users with
their environment, has to mediate between the users’ body
and the intended service. Phenomenology is an alternative
position to establish the ontological foundation for interaction
design and to overcome the restricted self-view of modern
science. Thoroughness into this world is the basic assumption
on which any (interaction) design starts from a first person
view to preserve or if necessary to change our environment in
a conscious and responsible manner. The idea of a third
person view (also called ‘God’s eye view’) is critiqued as a
myth. Taking this position has a strong influence on the
process and outcome of any design. I will try to resolve the
old problem of direct access to nature versus access only
through a conceptual layer by providing two main arguments:
(1.) humans are social creatures and have to communicate
with each other; this communication can only be done
through a representational layer; (2.) this representational
layer is our only way to capture our environment, and this
can only be done through a first person perspective.
Cognitive Science and the disciplines that have formed it
have been dominated by an assumption which is also
common to all life sciences: human beings, their physical and
mental functions, work thanks to the use of energy. This
assumption is derived from the metaphor of the human of the
human being as a machine driven by energy. Does anyone
today would question that much of accidents and human
errors that cause them are due to fatigue? And is it not true
that fatigue could be explained by the depletion of some sort
of mental or physiological energy? Perhaps, the most
important example of the importance of this assumption is
the enormous relevance that numerous Theories of Resources
currently have. However, all the theories are only hypothesis.
It may be a high time to reconsider the traditional assumption
of the use of energy as the basis of human performance. The
main reason to abandon this assumption is that it has little
predictive value. Empirical data show that the physical laws
of energy are not always followed by human mind and brain
processes. For example, energy should be depleted over time,
however, this is not always the case in human behavior and
sometime we are forced to add some extra assumptions in
order to explain the good task performance when it should
worsened by a presumable lack of energy. In this
presentation, some empirical evidence will be presented that
challenge the energy metaphor of the human cognitive
functioning as if it would be a machine driven by some kind
of energy.</p>
        <p>Mechanisms of human eye movements and their
significance for applied cognitive research</p>
      </sec>
      <sec id="sec-2-2">
        <title>Sebastian Pannasch</title>
        <p>Human eye movements are essential for visual perception.
During fixations, information is extracted from the
environment and internally processed. Since highest visual
acuity is limited to the small foveal region, fast saccadic
movements are required to redirect the foveal region from
one fixation point to another. Analyzing fixation durations
and saccade amplitudes during everyday activities allows
understanding what details of the environment receive
attention. With a combined analysis of fixations and saccades
it can be determined how such details were processed. I will
discuss three recent findings. A direct relation seems to exist
between patterns of eye movements and modes of attentional
processing. Sudden events profoundly prolong the ongoing
fixation. In the case of visual distractions, the strength of this
fixation prolongation can be used as a probe to identify the
current mode of processing. Furthermore, I will discuss how
the knowledge about the mechanisms of eye movement
control can be related to areas of application. Using the
direction of the eye gaze in virtual environments can improve
the quality of interaction. Therefore, it should be considered
in the design of attention-centered interfaces. In driving,
where responses to hazardous events are required, the
analysis of eye movements can help to develop
attentionsensitive assistance systems. Using gaze as input to control of
communication interfaces can provide essential support for
specific groups of patients (e.g. patients suffering from
locked-in syndrome). The variety of possible applications
makes it necessary to develop new forms of eye-tracking
devices which are more flexible and less obtrusive.</p>
      </sec>
    </sec>
    <sec id="sec-3">
      <title>Reading on screens: Constraints on the visual system</title>
      <p>Thierry Baccino &amp; Simone Benedetto
The mass digitization of books is changing the way
information is created, disseminated and displayed and the
question of interest for psychologists is to know what are the
effects of digital devices on reading behaviors. The paper will
present two potential sources of disruption in reading: 1)
visual fatigue may be induced by backlit displays (television,
computer screens, tablets, etc.), 2) comprehension may
decrease with some modes of reading (Spritz mode) present
on small displays. For visual fatigue, the paper will present
two experiments in which participants performed a
longitudinal study comparing prolonged reading with two last
generation e-readers (LCD, E-ink) and paper book. Results
from both objective (Blinks per second) and subjective
(Visual Fatigue Scale) measures suggested that reading on
the LCD (Kindle Fire HD) triggers higher visual fatigue with
respect to both the E-ink (Kindle Paperwhite) and the paper
book. The absence of differences between E-ink and paper
suggests that, concerning visual fatigue, the E-ink is indeed
very similar to the paper. For comprehension, we compared
traditional reading (i.e. left-to-right, top-to-bottom) with a
rapid serial visual presentation (RSVP) application (named
Spritz) that is available on smartphones. This reading mode
has received a lot of media attention. RSVP consists of
displaying in sequential order one or more words at a time,
thus minimizing saccades and eye blinks. According to
Spritz's developers, the elimination of saccades should reduce
visual fatigue and improve comprehension. In this study, we
had people read on a computer screen a selected part of a
book either with Spritz or in the traditional way. Results
seem to contradict these claims. The fact that Spritz
suppresses parafoveal processing and regressions (i.e.
rereadings of words) negatively affected literal comprehension.
Furthermore, the important reduction of eye blinks observed
for Spritz might contribute to the increase of visual fatigue.
Why do (not enough) health care professionals work in
hospitals? A cross-method analysis of employee retention
and productivity in hospitals
Almost all European countries suffer from a dramatic
shortage of health professionals, now and in the future. The
European Commission estimates the gap in supply of human
resources in public health domain by 2020 to be
approximately 1,000,000 health workers. This means that
almost 15% of the care for the EU population will not be
covered. In order to optimize the organization of work for
improved lifetime work perspectives, to provide a structured
medical specialist training and life-long qualification
possibilities for attractive careers, we recently launched the
research project “FacharztPlus” in German university
hospitals (medical specialist plus; see
www.facharztplus.info). The first step of the project was to
find reasons why medical specialists love or leave their work
in hospitals. The analyses of the results of online employee
surveys conducted by hospitals showed no specific reasons
for leave or retention and were not sensitive to HR measures,
such as improved absence planning or integration after
parental leaves. Consequently, we tested a variety of
questioning techniques including free and structured
interviews, semantic differentials, Repertory Grids, and
instruments from market research, such as Net Promoter
Score (NPS). We compared the outcomes of the different
techniques with regard to employee retention factors and HR
measures. As a result of this project step, we developed a free
survey package for hospitals which combines different
psychometric techniques as well as hospital specific
benchmarks. A special survey package has been launched in
order to assess employee satisfaction and retention in all
German university hospitals.</p>
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