<!DOCTYPE article PUBLIC "-//NLM//DTD JATS (Z39.96) Journal Archiving and Interchange DTD v1.0 20120330//EN" "JATS-archivearticle1.dtd">
<article xmlns:xlink="http://www.w3.org/1999/xlink">
  <front>
    <journal-meta>
      <journal-title-group>
        <journal-title>ACM Conference on Recommender Systems (RecSys),
September</journal-title>
      </journal-title-group>
    </journal-meta>
    <article-meta>
      <title-group>
        <article-title>Anything Fun Going On? A Simple Wizard to Avoid the Cold-Start Problem for Event Recommenders</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author">
          <string-name>Stacey Donohue</string-name>
          <email>stacey@releventcity.com</email>
          <xref ref-type="aff" rid="aff1">1</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Nevena Dragovic &amp; Maria Soledad Pera</string-name>
          <email>ndragovic@boisestate.edu</email>
          <email>solepera@boisestate.edu</email>
          <email>{ndragovic,solepera}@boisestate.edu</email>
          <xref ref-type="aff" rid="aff0">0</xref>
        </contrib>
        <aff id="aff0">
          <label>0</label>
          <institution>Dept. of Computer Science, Boise State University</institution>
          ,
          <addr-line>Boise, ID</addr-line>
          ,
          <country country="US">USA</country>
        </aff>
        <aff id="aff1">
          <label>1</label>
          <institution>relEVENTcity</institution>
        </aff>
      </contrib-group>
      <pub-date>
        <year>2016</year>
      </pub-date>
      <volume>15</volume>
      <issue>2016</issue>
      <abstract>
        <p>In this demo, we showcase a set up wizard designed to bypass the cold start problem that often a ects recommendation systems in the event domain. We have developed a mobile application for tourists, RelEVENT, which allows them to quickly and non-intrusively set up preferences and/or interests related to events. This will directly a ect the degree to which they can receive personalized recommendations onthe- y and become aware of events happening around town that might be appealing to them.</p>
      </abstract>
      <kwd-group>
        <kwd>Recommendation system</kwd>
        <kwd>cold start</kwd>
        <kwd>events</kwd>
        <kwd>wizard</kwd>
        <kwd>mobile application</kwd>
      </kwd-group>
    </article-meta>
  </front>
  <body>
    <sec id="sec-1">
      <title>1. INTRODUCTION</title>
      <p>
        Recommendation systems can help users in locating items
(e.g., products and services) of interest more quickly by
ltering and ranking them based on some criteria, i.e., location,
popularity, or preference, to name a few [
        <xref ref-type="bibr" rid="ref1">1</xref>
        ]. No matter if it
is related to shopping web-sites (Amazon, e-bay, cheapoair,
etc.), news related web-sites (Yahoo, CNN, etc.), hotel search
or restaurant search, recommendation systems have a huge
inuence on businesses success and users' satisfaction. Thanks
to those systems, companies and products are able to get
advertisement by being o ered to potential buyers. At the same
time, recommenders enhance users' experience by assisting
them in nding information pertaining to their preferences.
      </p>
      <p>
        Recommenders focusing on common products or services,
such as books, movies, or restaurants, have been well-studied
and developed. However, research e orts related to
recommendations within the tourism domain are less proli c and
must address novel challenges pertaining speci cally to this
domain [
        <xref ref-type="bibr" rid="ref3">3</xref>
        ]. In fact, most existing works in this domain
focus on suggesting speci c places or events. Places are
often associated with well-known geographical locations, i.e.,
Points-of-interest (PoI) [
        <xref ref-type="bibr" rid="ref4">4</xref>
        ], such as the Ei el Tower or New
York Yankees Stadium. Events, on the other hand, are
usually short-lived and varied in nature. Within the tourism
domain, events pose a special challenge for recommendation
strategies given the lack of uniform event metadata and
historical information in the form of personal ratings. Events
are varied in nature, ranging from concerts and sports games
to small gatherings or dinner parties and can occur in
diverse locations that can often change and do not necessarily
correspond to a PoI.
      </p>
      <p>
        Regardless of the domain, cold start is one of the most
\popular" challenges that hinders all recommendation
systems. Cold start occur when the system is not able to create
recommendations due to unavailable historical data for new
users or items. This can be the reason why recommenders
cannot be more successful in creating personalized
suggestions and linking items to users. The cold start challenge is
even harder to solve in the case of suggesting events. This is
due to the fact that events have short time span and cannot
be recommended after they end [
        <xref ref-type="bibr" rid="ref2">2</xref>
        ]. While this complicates
the issue from an event perspective, we can address this
problem by focusing on the users instead.
      </p>
      <p>In this demo, we present wizard used by RelEVENT, the
mobile recommendation application we developed, for
bypassing the cold start problem in suggesting events at speci c
cities that people may nd useful or interesting during their
visit. The goal of this wizard is to collect enough data
apriory to provide personalized suggestions without imposing
too much burden on the users. While the idea of a wizard
is not unique to RelEVENT, to the best of our knowledge,
our strategy is the rst one that o ers a balance of initial
information to personalize suggestions and di ers from
strategies in the tourism domains, such as the one presented in
[Bor15], which focus on type of traveler group, age, date,
and motivation. We are aware that some users may prefer
to bypass such a wizard, in which case the default options
will still aid RelEVENT in providing suggestions tailored
to proximity and popularity, i.e., provided suggestions will
relate to the most popular events at that time in a given city.
2.</p>
    </sec>
    <sec id="sec-2">
      <title>OVERVIEW OF THE SYSTEM</title>
      <p>RelEVENT includes the wizard made a speci c set of
questions that helps RelEVENT in ltering events for new
users and avoiding the cold start problem and o er on-the- y
suggestions.
(a) Categories
(b) Location
(c) Demographic
(d) Context
As shown in Figure 1(a), initially, our application will ask
a user to select a number of well-known categories of interest.
In addition, we included Facebook as a special category to
allow users to include in their list of possible events to be
recommended events that are publically available on Facebook.
In doing so, our application can not only recommend the
more \typical" events happening around a speci c location,
from conferences to movies to sales, but can also focus on
more spontaneous and unique events, such a technical group
meeting, e.g., ACM-W meeting at a university or a^A e,</p>
      <p>Tourists can be visiting a location for a short period of time
for an extended vacation. With that in mind (as illustrated
in Figure 1(b)), by default, a user will receive
recommendations occurring within seven days. However, if desired,
they will have the opportunity to decrease or increase the
range of dates from which recommendations will be
generated. A key aspect of recommendations related to tourism is
distance. Users may favour events within close proximity or
may be willing and able to move farther around town. Our
application uses by default a 20 miles radius to limit the
locations where events to be suggested occur. This radius
can be adjusted by each user based on their own preferences
and needs.</p>
      <p>Age (shown in Figure 1(c)) is another dimension considered
by RelEVENT. While not novel, it is one of the simplest
questions that will help the recommender engine eliminate
from their set of candidate events to recommend those that do
not target the demographic of the user.More importantly, it
will help eliminate from the list of possible recommendations
those pertaining to events that occur where minors cannot
attend.</p>
      <p>As shown in Figure 1(d), the most interactive set of
questions appear at the end of the wizard. RelEVENT is
interested in nding out, if possible, the context or type of
activities a visitor has in mind. In doing so, the recommender
the recommender engine will be able to further narrow down
the options available for each user and thus further
personalize the provided recommendations. While Level of activity
and Overall intention of events will lead to suggestions that
match the physical abilities and expectations of each user, the
time, date, and budget will ensure that suggested activities
are appealing to each users.
3.</p>
    </sec>
    <sec id="sec-3">
      <title>CONCLUSION</title>
      <p>In this demo we described the solution we implemented to
deal with the cold start problem a ecting event
recommendation systems. To provide the most relevant suggestions
to each user, we created a short wizard that will allow new
users to o RelEVENT enough information about their
interests and preferences to instantaneously receive appealing
suggestions. Based on initial testing and feedback collected
from users, we are encouraged with the performance and
usability of wizard.</p>
    </sec>
  </body>
  <back>
    <ref-list>
      <ref id="ref1">
        <mixed-citation>
          [1]
          <string-name>
            <given-names>F.</given-names>
            <surname>Gedikli</surname>
          </string-name>
          ,
          <string-name>
            <given-names>D.</given-names>
            <surname>Jannach</surname>
          </string-name>
          , and
          <string-name>
            <given-names>M.</given-names>
            <surname>Ge</surname>
          </string-name>
          .
          <article-title>How should i explain? a comparison of di erent explanation types for recommender systems</article-title>
          .
          <source>International Journal of Human-Computer Studies</source>
          ,
          <volume>72</volume>
          (
          <issue>4</issue>
          ):
          <volume>367</volume>
          {
          <fpage>382</fpage>
          ,
          <year>2014</year>
          .
        </mixed-citation>
      </ref>
      <ref id="ref2">
        <mixed-citation>
          [2]
          <string-name>
            <given-names>H.</given-names>
            <surname>Khrouf</surname>
          </string-name>
          and
          <string-name>
            <given-names>R.</given-names>
            <surname>Troncy</surname>
          </string-name>
          .
          <article-title>Hybrid event recommendation using linked data and user diversity</article-title>
          .
          <source>In Proceedings of the 7th ACM conference on Recommender systems</source>
          , pages
          <volume>185</volume>
          {
          <fpage>192</fpage>
          . ACM,
          <year>2013</year>
          .
        </mixed-citation>
      </ref>
      <ref id="ref3">
        <mixed-citation>
          [3]
          <string-name>
            <given-names>A.</given-names>
            <surname>Moreno</surname>
          </string-name>
          ,
          <string-name>
            <given-names>L.</given-names>
            <surname>Sebastia</surname>
          </string-name>
          , and
          <string-name>
            <given-names>P.</given-names>
            <surname>Vansteenwegen</surname>
          </string-name>
          . Tours'
          <volume>15</volume>
          :
          <article-title>Workshop on tourism recommender systems</article-title>
          .
          <source>In Proceedings of the 9th ACM Conference on Recommender Systems</source>
          , pages
          <fpage>355</fpage>
          {
          <fpage>356</fpage>
          . ACM,
          <year>2015</year>
          .
        </mixed-citation>
      </ref>
      <ref id="ref4">
        <mixed-citation>
          [4]
          <string-name>
            <given-names>Y.-T.</given-names>
            <surname>Zheng</surname>
          </string-name>
          ,
          <string-name>
            <given-names>Z.-J.</given-names>
            <surname>Zha</surname>
          </string-name>
          , and T.-S. Chua.
          <article-title>Mining travel patterns from geotagged photos</article-title>
          .
          <source>ACM Transactions on Intelligent Systems and Technology (TIST)</source>
          ,
          <volume>3</volume>
          (
          <issue>3</issue>
          ):
          <fpage>56</fpage>
          ,
          <year>2012</year>
          .
        </mixed-citation>
      </ref>
    </ref-list>
  </back>
</article>