=Paper=
{{Paper
|id=Vol-1685/paper7
|storemode=property
|title=Anything Fun Going On? A Simple Wizard to Avoid the Cold-Start Problem for Event Recommenders
|pdfUrl=https://ceur-ws.org/Vol-1685/paper7.pdf
|volume=Vol-1685
|authors=Stacey Donohue,Nevena Dragovic,Maria Soledad Pera
|dblpUrl=https://dblp.org/rec/conf/recsys/DonohueDP16
}}
==Anything Fun Going On? A Simple Wizard to Avoid the Cold-Start Problem for Event Recommenders==
Anything Fun Going On? A Simple Wizard to Avoid the Cold-Start Problem for Event Recommenders Stacey Donohue Nevena Dragovic & Maria Soledad Pera relEVENTcity Dept. of Computer Science stacey@releventcity.com Boise State University,Boise, ID, USA {ndragovic,solepera}@boisestate.edu ABSTRACT domain [3]. In fact, most existing works in this domain In this demo, we showcase a set up wizard designed to bypass focus on suggesting specific places or events. Places are of- the cold start problem that often affects recommendation ten associated with well-known geographical locations, i.e., systems in the event domain. We have developed a mobile Points-of-interest (PoI) [4], such as the Eiffel Tower or New application for tourists, RelEVENT, which allows them to York Yankees Stadium. Events, on the other hand, are usu- quickly and non-intrusively set up preferences and/or inter- ally short-lived and varied in nature. Within the tourism ests related to events. This will directly affect the degree domain, events pose a special challenge for recommendation to which they can receive personalized recommendations on- strategies given the lack of uniform event metadata and his- the-fly and become aware of events happening around town torical information in the form of personal ratings. Events that might be appealing to them. are varied in nature, ranging from concerts and sports games to small gatherings or dinner parties and can occur in di- verse locations that can often change and do not necessarily CCS Concepts correspond to a PoI. •Information systems → Decision support systems; Regardless of the domain, cold start is one of the most Recommender systems; Personalization; “popular” challenges that hinders all recommendation sys- tems. Cold start occur when the system is not able to create Keywords recommendations due to unavailable historical data for new users or items. This can be the reason why recommenders Recommendation system; cold start; events; wizard; mobile cannot be more successful in creating personalized sugges- application tions and linking items to users. The cold start challenge is even harder to solve in the case of suggesting events. This is 1. INTRODUCTION due to the fact that events have short time span and cannot Recommendation systems can help users in locating items be recommended after they end [2]. While this complicates (e.g., products and services) of interest more quickly by filter- the issue from an event perspective, we can address this ing and ranking them based on some criteria, i.e., location, problem by focusing on the users instead. popularity, or preference, to name a few [1]. No matter if it In this demo, we present wizard used by RelEVENT, the is related to shopping web-sites (Amazon, e-bay, cheapoair, mobile recommendation application we developed, for by- etc.), news related web-sites (Yahoo, CNN, etc.), hotel search passing the cold start problem in suggesting events at specific or restaurant search, recommendation systems have a huge in- cities that people may find useful or interesting during their fluence on businesses success and users’ satisfaction. Thanks visit. The goal of this wizard is to collect enough data a- to those systems, companies and products are able to get ad- priory to provide personalized suggestions without imposing vertisement by being offered to potential buyers. At the same too much burden on the users. While the idea of a wizard time, recommenders enhance users’ experience by assisting is not unique to RelEVENT, to the best of our knowledge, them in finding information pertaining to their preferences. our strategy is the first one that offers a balance of initial Recommenders focusing on common products or services, information to personalize suggestions and differs from strate- such as books, movies, or restaurants, have been well-studied gies in the tourism domains, such as the one presented in and developed. However, research efforts related to recom- [Bor15], which focus on type of traveler group, age, date, mendations within the tourism domain are less prolific and and motivation. We are aware that some users may prefer must address novel challenges pertaining specifically to this to bypass such a wizard, in which case the default options will still aid RelEVENT in providing suggestions tailored to proximity and popularity, i.e., provided suggestions will relate to the most popular events at that time in a given city. 2. OVERVIEW OF THE SYSTEM RelEVENT includes the wizard made a specific set of Copyright held by the author(s). questions that helps RelEVENT in filtering events for new RecTour 2016 - Workshop on Recommenders in Tourism held in conjunc- tion with the 10th ACM Conference on Recommender Systems (RecSys), users and avoiding the cold start problem and offer on-the-fly September 15, 2016, Boston, MA, USA. suggestions. (a) Categories (b) Location (c) Demographic (d) Context Figure 1: Snapshots of RelEVENT setup wizard As shown in Figure 1(a), initially, our application will ask match the physical abilities and expectations of each user, the a user to select a number of well-known categories of interest. time, date, and budget will ensure that suggested activities In addition, we included Facebook as a special category to are appealing to each users. allow users to include in their list of possible events to be rec- ommended events that are publically available on Facebook. 3. CONCLUSION In doing so, our application can not only recommend the In this demo we described the solution we implemented to more “typical” events happening around a specific location, deal with the cold start problem affecting event recommen- from conferences to movies to sales, but can also focus on dation systems. To provide the most relevant suggestions more spontaneous and unique events, such a technical group to each user, we created a short wizard that will allow new meeting, e.g., ACM-W meeting at a university or âĂe, users to off RelEVENT enough information about their in- Tourists can be visiting a location for a short period of time terests and preferences to instantaneously receive appealing for an extended vacation. With that in mind (as illustrated suggestions. Based on initial testing and feedback collected in Figure 1(b)), by default, a user will receive recommen- from users, we are encouraged with the performance and dations occurring within seven days. However, if desired, usability of wizard. they will have the opportunity to decrease or increase the range of dates from which recommendations will be gener- ated. A key aspect of recommendations related to tourism is 4. REFERENCES distance. Users may favour events within close proximity or [1] F. Gedikli, D. Jannach, and M. Ge. How should i may be willing and able to move farther around town. Our explain? a comparison of different explanation types for application uses by default a 20 miles radius to limit the recommender systems. International Journal of locations where events to be suggested occur. This radius Human-Computer Studies, 72(4):367–382, 2014. can be adjusted by each user based on their own preferences [2] H. Khrouf and R. Troncy. Hybrid event recommendation and needs. using linked data and user diversity. In Proceedings of Age (shown in Figure 1(c)) is another dimension considered the 7th ACM conference on Recommender systems, by RelEVENT. While not novel, it is one of the simplest pages 185–192. ACM, 2013. questions that will help the recommender engine eliminate [3] A. Moreno, L. Sebastiá, and P. Vansteenwegen. Tours’15: from their set of candidate events to recommend those that do Workshop on tourism recommender systems. In not target the demographic of the user.More importantly, it Proceedings of the 9th ACM Conference on will help eliminate from the list of possible recommendations Recommender Systems, pages 355–356. ACM, 2015. those pertaining to events that occur where minors cannot [4] Y.-T. Zheng, Z.-J. Zha, and T.-S. Chua. Mining travel attend. patterns from geotagged photos. ACM Transactions on As shown in Figure 1(d), the most interactive set of ques- Intelligent Systems and Technology (TIST), 3(3):56, tions appear at the end of the wizard. RelEVENT is in- 2012. terested in finding out, if possible, the context or type of activities a visitor has in mind. In doing so, the recommender the recommender engine will be able to further narrow down the options available for each user and thus further personal- ize the provided recommendations. While Level of activity and Overall intention of events will lead to suggestions that