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<article xmlns:xlink="http://www.w3.org/1999/xlink">
  <front>
    <journal-meta />
    <article-meta>
      <title-group>
        <article-title>Assessment of the Impact of Social Networking Media on Students' Academic Performance in Higher Institutions: A case Study of Federal Polytechnic, Ilaro</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author">
          <string-name>Jumoke Soyemi</string-name>
          <email>Jumoke.soyemi@federalpolyilaro.edu.ng</email>
          <xref ref-type="aff" rid="aff1">1</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Jamiu Olasina</string-name>
          <email>Jamiu.olasina@federalpolyilaro.edu.ng</email>
          <xref ref-type="aff" rid="aff0">0</xref>
        </contrib>
        <aff id="aff0">
          <label>0</label>
          <institution>Department of Computer Engineering</institution>
          ,
          <addr-line>Federal Polytechnic, Ilaro, +2348037243084</addr-line>
        </aff>
        <aff id="aff1">
          <label>1</label>
          <institution>Department of Computer Science</institution>
          ,
          <addr-line>Federal Polytechnic, Ilaro, +2348052848284</addr-line>
        </aff>
      </contrib-group>
      <pub-date>
        <year>2016</year>
      </pub-date>
      <fpage>7</fpage>
      <lpage>9</lpage>
      <abstract>
        <p>Social networking has recently gained widespread of use, both across the youth and adults. Its popularity is especially found among the youths, being a means of communication that is simple to use with the advent of internet enabled mobile phones. This study evaluates the impact of social networking on the academic performance of students using Federal Polytechnic, Ilaro as a case study. The assessment was done by conducting a quantitative research to properly analyze and give a clear picture of the study. The information in the study was carried out using structured questionnaire which was distributed randomly across 100 students spread within the school of Applied Science, Engineering, Environmental and Management Studies. The analysis of the survey was done using Statistical Package for Social Sciences (SPSS) version 20. The finding from this study is that students are influenced negatively to a large extent by the advent of social networking since much attention is focused on this rather than academic activities. Majority of students failed to utilize the social networking to their academic advantage. We also discovered that this wide spread trend in technology is uncontrollable among student and has seriously impacted on their academic performance.</p>
      </abstract>
      <kwd-group>
        <kwd>Social Networking</kwd>
        <kwd>Internet enabled mobile phone</kwd>
        <kwd>Academic Performance</kwd>
        <kwd>Technology and Student</kwd>
      </kwd-group>
    </article-meta>
  </front>
  <body>
    <sec id="sec-1">
      <title>1. INTRODUCTION</title>
      <p>One of the basic needs in human being is communication. Right
from the olden days till now, man has always found a means of
doing this. The earliest means of communication had the benefit
of being easy and simple without complex technology involved,
but was never as effective as what obtains now. There is the
disadvantage of not being able to reach out to large audience.</p>
    </sec>
    <sec id="sec-2">
      <title>2. LITERATURE REVIEW</title>
      <p>
        Social Networking can be conceived as an internet based
applications that enables individual to communicate and interact
by creating a public profile within a restricted system, selecting a
list of users to share a connection with and also view such list
within the system [
        <xref ref-type="bibr" rid="ref1">1</xref>
        ]. The birth of social media started some years
back and has since developed into a sophisticated technology. At
the inception, the use of social media started with analog
telephone for social interaction. A popular use of social media
was via novel application, an online dialogue framework, created
by Ward Christensen. They visualized a platform of keeping in
touch with co-workers for information dissemination, meetings
reports and others, instead of engaging in several phone calls,
dispatching letters and memos and others. They developed
computerized bulletin boards called CBBS, which is
Computerized Bulletin Board System. The expansion of CBBS
was swift than envisaged. Several people added to this concept
through new ideas and comments and eventually gave birth to a
significant experience in the era of computer and internet, leading
to the emergence of online social networking.
      </p>
      <p>The breakthrough of social networking came during the time of
Internet service providers in the 1990 with the availability of
internet services. CBBS expanded their roles beyond offering
services to company to offering services to more people. More
people thus joined the online community with the purpose of
creating identity in the globe as well as sharing common interests
and views via websites to socialize. The websites are therefore
referred to as social networking sites.</p>
    </sec>
    <sec id="sec-3">
      <title>2.1 Common Types of Social Networking</title>
    </sec>
    <sec id="sec-4">
      <title>Media.</title>
      <sec id="sec-4-1">
        <title>2.1.1 MySpace</title>
        <p>
          MySpace is a social networking media owned by LLC and Justin
Timberlake and was founded by Chris Dewolfe and Tom
Anderson launched in 2003[
          <xref ref-type="bibr" rid="ref2">2</xref>
          ]. The birth of myspace.com gave
enormous opportunity to the internet users in term of extensive
control over a user’s profile content. A number of people from all
spheres of life have dedicated pages in MySpace. The market for
Myspace was great and users had the best of time creating unique
identities to show online until year 2005 when Facebook came
into the scene. In order for MySpace to keep up with the latest
trend and stand tall in the competitive market, additional features
were created such as mobile applications and others.
        </p>
      </sec>
      <sec id="sec-4-2">
        <title>2.1.2 Facebook</title>
        <p>
          The birth of Facebook came as a result of hacking Harvard’s
database that has identification images of Harvard’s student.
Facebook began as a local network developed for students of
Harvard. The intention of hackers of Harvard was to compare the
faces of students with animal images for the purpose of
entertainment, unfortunately, there were damages of site’s content
and the creator decided to let go before they got caught by the
school authority. Although the application was shut down, the
notion of developing an online community of students was
birthed. The podium was upgraded and the Facebook came into
existence. It was released into campuses aside from Harvard thus
exposing younger population to the website. In 2006,
facebook.com ultimately offered the opportunity to the rest of the
world. As 2007 approached, the registrants reached an
overwhelming digit- roughly a million dozen. Facebook has
grown to become the biggest and most popular social networking
site today with a population of above 500 million active users [
          <xref ref-type="bibr" rid="ref3">3</xref>
          ].
        </p>
      </sec>
      <sec id="sec-4-3">
        <title>2.1.3 WhatsApp</title>
        <p>
          WhatsApp messenger offers free texting and attempt to shift
mobile consumers’ preference from the traditional short messages
services (SMS). Texting in general have been found to be
dominating people’s interaction and has affected mobile voice call
revenue [
          <xref ref-type="bibr" rid="ref4">4</xref>
          ], [
          <xref ref-type="bibr" rid="ref5">5</xref>
          ]. For instance in the United Kingdom (UK), 58
and 90% adults and teenagers respectively have been found to
send out messages at least once a day to communicate with family
and friends with the total number of texts sent in the UK in 2011
around 150 billion. It was stated also by [
          <xref ref-type="bibr" rid="ref6">6</xref>
          ] that the amount of
calls from landlines and mobile phones fell in the same. Whatsapp
Messenger has been in existence for sometimes with recent
updates improving the functionalities of the social networking.
The idea behind this application is to replace SMS with a cross
platform mobile messenger that works on an internet data plan. It
is popular because there is no cost to message friends and family
ther than the internet data plan that users already have on their
phones. In order to launch into the application, enter phone
number of the device into the application. It then sorts through the
contacts on the phone to figure out who else also has the app
already installed. Users can then invite more contacts or go ahead
and start sending messages to the ones that the app discovered.
The Whatsapp messenger was purposely created by Brian Acton
and Jan Koum in year 2009 [
          <xref ref-type="bibr" rid="ref7">7</xref>
          ] to make communication and the
distribution of multimedia messaging more easy and faster.
        </p>
      </sec>
      <sec id="sec-4-4">
        <title>2.1.4 Twitter</title>
        <p>
          Twitter is another online social networking application through
which users send and read short messages called “tweets”. Users
that are registered can read as well as post tweets, but unregistered
users can only read them. Users access Twitter through the
website interface, SMS, or mobile device app. Twitter users
follow others or are followed. Unlike on most online social
networking sites, such as Facebook or MySpace, the relationship
of following and being followed requires no reciprocation. A user
can follow any other user, and the user being followed need not
follow back. Being a follower on Twitter means that the user
receives all the messages (called tweets) from those the user
follows [
          <xref ref-type="bibr" rid="ref8">8</xref>
          ]. Twitter Incorporation is based in San Francisco and
has more than 25 offices around the world. Twitter was created in
March 2006 by Jack Dorsey, Evan Williams, Biz Stone and Noah
Glass and launched by July 2006. Twitter has more than 500
million users, out of which more than 284 million are active users.
        </p>
      </sec>
      <sec id="sec-4-5">
        <title>2.1.5 Blackberry Messengers (BBM)</title>
        <p>
          BlackBerry Messenger popularly known as BBM, is a proprietary
Internet-based PIN instant messenger and video
telephony application included on BlackBerry devices that allows
messaging and voice calls between BlackBerry, iOS, Windows
Phone and Android users. With BBM, It is possible to chat and
share in real-time with BBM contacts and groups. Pictures can be
shared, know when someone has read message sent or is typing a
reply, and update of BBM status or picture. Also news can be
shared with multiple people using broadcast messages,
multiperson chats, and group chats. With BBM Groups, events
can be planned, track to-do lists, share pictures, and chat with up
to 30 people at the same time without needing to add them all as
BBM contacts. BBM can also be used over a Wi-Fi connection,
especially while travelling to avoid extra data charges [
          <xref ref-type="bibr" rid="ref9">9</xref>
          ].
        </p>
      </sec>
    </sec>
    <sec id="sec-5">
      <title>2.2 Advantages of Social Networking</title>
      <sec id="sec-5-1">
        <title>2.2.1. Global Connectivity</title>
        <p>One of the advantages that social networking gives is the ability to
connect to friends and families from all spheres of life as long as
the internet connectivity is intact. With social networking, an
individual can initiate and build strong business partnership in any
part of the world without meeting that individual in person.</p>
      </sec>
      <sec id="sec-5-2">
        <title>2.2.2 Real Time Sharing of Information</title>
        <p>Many social networking options incorporate an instant messaging
feature, which makes it possible to exchange information in
realtime through a chat. This is a great feature for teachers to use to
facilitate classroom discussions. In addition, the Internet is the
ultimate online textbook. Students need not borrow loads of
textbooks from the library. Much of what they need to know they
can find online.</p>
      </sec>
      <sec id="sec-5-3">
        <title>2.2.3 Ubiquity</title>
        <p>
          The provision and access to learning material anywhere, anytime,
and in various formats has potential to enhance deep student
learning capabilities. In higher education, whatsapp is used for the
enhancement of discussions and sharing information among
students and their lecturers. According to [
          <xref ref-type="bibr" rid="ref4">4</xref>
          ], social networking
encourages learners to learn by anticipating needs, make
collaborative learning efficient and effective, and build a
relationship that stimulates learner-to-learner for consistent and
progressive learning. This advantage has not been maximized by
the students.
        </p>
      </sec>
      <sec id="sec-5-4">
        <title>2.2.4 Speed of Information Dissemination</title>
        <p>Social networking media are able to broadcast to thousands of
people within minute that information and event taking place.
Those that are receiving the information can then disseminate that
information further to their own viewers/followers. The news
tends to spread like a wildfire and before you know it millions of
people across the world is talking about it. This is the new
information super highway.</p>
      </sec>
      <sec id="sec-5-5">
        <title>2.2.5 Simplicity and Inexpensive</title>
        <p>Since communication through mobile phones has become easier,
faster and cheaper, social networking is less expensive as
compared to the normal phone messaging. An individual can chat
with friends and family overseas through any of social networking
means without having to incur global SMS charges.</p>
      </sec>
    </sec>
    <sec id="sec-6">
      <title>2.3 Disadvantages of Social Networking</title>
      <sec id="sec-6-1">
        <title>2.3.1 Distractions</title>
        <p>It is common to find people especially students continuously
glued to their phone all in the name of social networking. On the
part of the students, seventy per cent of the times meant for their
studies are spent in this wise. It takes disciplined students to
define the boundaries between their academics and this medium
of communication. The rate of failure in our institutions today is
also blamed on the uncontrollable usage of this technology. Social
networking is a lot of distraction even to employees.</p>
      </sec>
      <sec id="sec-6-2">
        <title>2.3.2 Depersonalisation</title>
        <p>Face-to-face socialization is reduced or in some cases eliminated
because of the autonomy afforded by the virtual world;
individuals are free to create a fantasy persona and can pretend to
be someone else. Online socialization cheats people of the
opportunity to learn how to resolve conflicts in the world outside
the Internet and it could retard or cripple one's social skills and
developments.</p>
      </sec>
      <sec id="sec-6-3">
        <title>2.2.3. Exposure to Fraud and Hackers</title>
        <p>
          The information posted on the Internet is available to almost
anyone who is clever enough to access it. Most thieves need just a
few vital pieces of personal information to make a victims’ life a
nightmare and if they successfully steal a victim’s identity, it
could cost dearly. A report on CNET reveals over 24 million
Americans put their personal information at risk by posting it on
public sites such as social communities [
          <xref ref-type="bibr" rid="ref10">10</xref>
          ].
        </p>
      </sec>
    </sec>
    <sec id="sec-7">
      <title>3. METHODOLOGY</title>
    </sec>
    <sec id="sec-8">
      <title>3.1 The Case Study</title>
      <p>The subject of the study is students of the Federal Polytechnic,
Ilaro. The institution is made up of four academic schools –
Applied Science, Engineering, Environmental and Management
Studies. The population under-study is incredibly
large, making it impossible to interview and
administer questionnaire to the whole population.</p>
    </sec>
    <sec id="sec-9">
      <title>3.2 Data Collection</title>
      <p>A survey was developed containing three sections of
closedresponse (Likert-type scaling) and open-response items. Section 1
of the survey asked respondents to provide demographic
information (e.g., gender, age, level in school, ethnicity, faculty).
Section 2 invited the students to provide academic information
(e.g. GPA, hours spent studying). Section 3 asked about Internet
usage (e.g., hours spent on the Internet, types of social network
used) and its effect on academic performance of the students.
Analysis of the survey was done using Statistical Package for
Social Sciences (SPSS) version 20.</p>
      <p>The form of data collection was through questionnaire
administration. Data were collected from 100 undergraduate
students of Federal Polytechnic, Ilaro (N = 100). Twenty-five
samples each were randomly taken from the four schools (Applied
Science, Engineering, Management Science and Environmental
Studies). The sample consisted of 52 (52%) male participants,
and 48 female participants (48%). The majority of participants
identified themselves as Yoruba (68%), with the next largest
ethnic group identified as Igbo (16%). Majority of the participants
representing 28% were between ages 18-25 years respectively. In
addition, majority of the students were in 200 level (30%) whose
Grade Point Average (GPA) ranges between 2.50 and 2.99.</p>
    </sec>
    <sec id="sec-10">
      <title>3.3 The Application Software</title>
      <p>
        Statistical Package for Social Sciences (SPSS) version 20 was the
Application software employed in the analysis process. SPSS is a
powerful statistical user friendly program widely used in research
and several other fields for data manipulation and statistical
analysis. The package is useful for both students and researchers
[
        <xref ref-type="bibr" rid="ref11">11</xref>
        ].
      </p>
    </sec>
    <sec id="sec-11">
      <title>4. RESULTS AND DISCUSSION</title>
      <p>From results obtained in this research, all the 100 participants
indicated that they are aware of social networking media, out of
which 66% of them take the platform as a “dedicated website that
enables users to communicate with each other by posting
information, comment, messages, and so on. According to this
findings, majority of the participant indicated that they use
Facebook and Whatsapp more than twitter, BBM and Badoo.
Also, the average number of hours spent on social networks per
day from the survey shows that majority of the respondents spent
more than 3hours on the social networking. In addition, about
73% of the respondents disagree and strongly disagree that
students engaging in social networking does not make good
academic standings, 92% were of the opinion that social
networking sites is an effective tools for e-learning. It was also
opined by the majority of the respondents (65%) that the advent of
social networking platform affects students’ study time and that
they have more friends on such platform to real life.</p>
      <p>It was also evidenced that majority of the students devote more
time on social networking than academic activities, which further
shows that social networking affect students’ academic
performance, with Federal Polytechnic, Ilaro as a case study.
TEST OF HYPOTHESIS
Based on the set objectives of this study, we shall recall our
statement of hypothesis and also sought out presented tables that
have direct bearing on the stated objective and hypothesis.
H0 :
Ha :</p>
      <sec id="sec-11-1">
        <title>There is no significant relationship between Social</title>
        <p>Network and student academic performance</p>
      </sec>
      <sec id="sec-11-2">
        <title>There is significant relationship between</title>
        <p>Network and student academic performance</p>
      </sec>
      <sec id="sec-11-3">
        <title>Social</title>
        <p>Pearson’s R and Spearman correlation (Symmetric measures)
were adopted in testing the relationship between social
networking and student academic performance. The student’s
grade point and response of the students on the relationship
between social network and academic performance were cross
tabulated as shown in table 1 below.</p>
        <p>From the analysis, Pearson’s R value of 0.418 shows that there
exist a relationship between social networking and students’
academic performance. Testing the significance of the
relationship, the Tcritical of 4.549 with p-value of 0.000 (where α =
0.05 level of significance) shows that there is an evidence of
rejecting the null hypothesis. Therefore, we can conclude that
there is a significant relationship between social networking and
student academic performance since p-value of 0.000 is less than
α = 0.05 level of significance. The Spearman Correlation
measures the relationship between the ranks of the data in
question.</p>
      </sec>
    </sec>
    <sec id="sec-12">
      <title>5. CONCLUSION</title>
      <p>Social Networking is a popular phenomenon and is widely used
by the students of our time. It has its positive effect on minority of
students that engaged it for their academic advantage as well as
negative impact on majority of students that engages it otherwise.
This study has demonstrated that the students of Federal
Polytechnic Ilaro are aware of social networking and have access
to them especially with the advent of internet enabled mobile
phone. Our findings also indicated that they are influenced to a
large extent by the social media negatively because attention is
focused on chatting, music and others while their academic
activities are neglected and left to suffer. Also, this study
discovered that the use of social networking is uncontrollable
among students which are the leading cause of poor academic
performance among them.</p>
      <p>Based on the analysis from this survey, it is pertinent that a
similar interactive platform be conceived and developed that will
major on academic delivery to students; this platform will be more
interesting if class instructors would participate to ensure control
over the platform and enforce pure academic issues. This platform
will be made compulsory to all students, while instructors occupy
students with short class notes, quizzes and assignments. All these
must be interactive and should be made as simple as possible to
create the interest on the part of the student.</p>
    </sec>
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