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				<title level="a" type="main">Monopolistic Competition Model with Different Technological Innovation and Consumer Utility Levels</title>
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							<persName><forename type="first">Igor</forename><forename type="middle">A</forename><surname>Bykadorov</surname></persName>
							<email>bykadorov.igor@mail.ru</email>
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								<orgName type="department">Sobolev Institute of Mathematics SB RAS Acad</orgName>
								<orgName type="institution">Novosibirsk State University</orgName>
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									<settlement>Novosibirsk, Novosibirsk</settlement>
									<country>Russia, Russia</country>
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						<title level="a" type="main">Monopolistic Competition Model with Different Technological Innovation and Consumer Utility Levels</title>
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<div xmlns="http://www.tei-c.org/ns/1.0"><p>We consider a monopolistic competition model with the endogenous choice of technology. We study the impact of technological innovation on the equilibrium and socially optimal variables. We obtained the comparative statics of the equilibrium and socially optimal solutions with respect to the technological innovation parameter and utility level parameter.</p></div>
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<div xmlns="http://www.tei-c.org/ns/1.0"><head n="1">Introduction</head><p>We study a monopolistic competition model with endogenous choice of technology in the closed economy case. We consider "technological innovation" parameter α that influences on costs. Moreover, we consider "consumer utility level" parameter β that influences on utility. The aim is to make comparative statistics of equilibrium and social optimal solutions with respect to parameters α and β.</p><p>Our key findings are:</p><p>• When parameter α increases, consumption and investments in R&amp;D both increase;</p><p>the behavior of the equilibrium and socially optimal variables does not depend on the properties of the costs as a function of investments in R&amp;D;</p><p>the behavior of the equilibrium variables depends on the elasticity of demand only;</p><p>the behavior of the socially optimal variables depends on the elasticity of utility only;</p><p>the equilibrium variables depend on the elasticity of demand and the socially optimal variables depend on the elasticity of utility in the identical way.</p><p>• When parameter β increases, the behavior of the equilibrium individual investments in R&amp;D, individual consumption, and mass of firms depend on the behavior of the demand elasticity; the behavior of the social optimal individual investments in R&amp;D, individual consumption, and mass of firms depend on the behavior of the utility elasticity;</p><p>the behavior of the equilibrium total investments in R&amp;D depends on the behavior of the elasticities of both demand and marginal costs;</p><p>the behavior of the social optimal total investments in R&amp;D depends on the behavior of the elasticities of both utility and marginal costs.</p><p>We discuss the generalization the results to another monopolistic competition models.</p><p>The paper concerns with <ref type="bibr" target="#b0">[Antoshchenkova &amp; Bykadorov, 2017]</ref>.</p><p>Our research technique uses <ref type="bibr" target="#b8">[Zhelobodko et al., 2012]</ref>.</p></div>
<div xmlns="http://www.tei-c.org/ns/1.0"><head n="2">The Basic Model of Closed Economy</head><p>In this section we set the basic monopolistic competition model for closed economy (one country case). We will use the ArrowPratt measure of concavity defined for any function g (z) as</p><formula xml:id="formula_0">r g (z) = − g ′′ (z) z g ′ (z) .</formula><p>Note that for sub-utility function u(•), ArrowPratt measure r u means the "relative love for variety." Denote by L the number of consumers and let [0, N ] be the endogenous interval of the firms.</p></div>
<div xmlns="http://www.tei-c.org/ns/1.0"><head n="2.1">Main Assumptions of Monopolistic Competition</head><p>Due to <ref type="bibr" target="#b6">[Chamberlin, 1933]</ref> and <ref type="bibr" target="#b7">[Dixit &amp; Stiglitz, 1977]</ref>, the main assumptions of Monopolistic Competition are:</p><p>• consumers are identical, each endowed with one unit of labor;</p><p>• labor is the only production factor; consumption, output, prices etc. are measured in labor;</p><p>• firms are identical, but produce "varieties" ("almost the same") of good;</p><p>• each firm produces one variety as a price-maker, but its demand is influenced by other varieties;</p><p>• each variety is produced by one firm that produces a single variety;</p><p>• each demand function results from additive utility function;</p><p>• number of firms is big enough to ignore firm's influence on the whole industry/economy;</p><p>• free entry drives all profits to zero;</p><p>• labor supply/demand in each country is balanced.</p></div>
<div xmlns="http://www.tei-c.org/ns/1.0"><head n="2.2">Consumer</head><p>Each consumer maximizes the total utility function under budget constraint by choosing an infinite-dimensional consumption vector</p><formula xml:id="formula_1">X = (x i ) i∈[0,N ] with coordinates x i : [0, N ] → R + .</formula><p>Since consumers are identical, we omit the index of a consumer:</p><formula xml:id="formula_2">   ∫ N 0 u (x i ) di → max X ∫ N 0 p i x i di ≤ w + ∫ N 0 πidi L = 1.</formula><p>Here N is number (mass) of firms determined endogenously. Scalar x i is consumption of variety i by each consumer. We assume that sub-utility function u (•) satisfies the conditions</p><formula xml:id="formula_3">u(0) = 0, u ′ (x i ) &gt; 0, u ′′ (x i ) &lt; 0,</formula><p>i.e., it is strictly increasing and strictly concave.</p><p>In the budget constraint, w is wage, p i is the unit price of the variety i, π i is the profit of firm i. Due to the free entry condition, π i = 0 in the equilibrium. Since we consider the general equilibrium model, wage can be normalized to w ≡ 1.</p><p>The First Order Condition (F OC) for the consumer's problem entails the inverse demand for variety i:</p><formula xml:id="formula_4">p (x i , λ) = u ′ (x i ) λ , (<label>1</label></formula><formula xml:id="formula_5">)</formula><p>where λ is the Lagrange multiplier associated with the budget constraint.</p></div>
<div xmlns="http://www.tei-c.org/ns/1.0"><head n="2.3">Producer</head><p>We assume that each variety is produced by one firm that produces a single variety. However, unlike the classical setting, each producer chooses the technology level. Namely, if he spends f units of labor as fixed costs, then the total costs of producing y units of output are c(f )y + f units of labor. It is natural to suppose that the function c(f ) satisfies the condition c ′ (f ) &lt; 0.</p><p>Using (1) the profit maximization problem of the producer i with respect to x i and f i can be formulated as</p><formula xml:id="formula_6">π i (x i , f i , λ) = (p (x i , λ) − c (f i )) Lx i − f i = ( u ′ (x i ) λ − c (f i ) ) Lx i − f i → max xi≥0,fi≥0</formula><p>.</p></div>
<div xmlns="http://www.tei-c.org/ns/1.0"><head n="2.4">Equilibrium</head><p>The producers are assumed identical, and hence the producer's problem acquires the same form for each producer.</p><p>Accordingly, further analysis focuses on the symmetric equilibria</p><formula xml:id="formula_7">x i = x, f i = f for any i.</formula><p>The F OC for the producer's problem are</p><formula xml:id="formula_8">u ′′ (x)x + u ′ (x) λ − c(f ) = 0, c ′ (f )Lx + 1 = 0. (<label>2</label></formula><formula xml:id="formula_9">)</formula><p>while the Second Order Conditions (SOC) are</p><formula xml:id="formula_10">r u ′ (x) &lt; 2, − (u ′′′ (x) + 2u ′′ (x)) c ′′ (f )x λ − (c ′ (f )) 2 &gt; 0. (<label>3</label></formula><formula xml:id="formula_11">)</formula><p>Like in the standard monopolistic competition framework, the firms enter into the market until their profit remains positive. Therefore, free entry implies the zero-profit condition</p><formula xml:id="formula_12">u ′ (x) λ − c(f ) = f Lx . (<label>4</label></formula><formula xml:id="formula_13">)</formula><p>The labor balance condition can be written as</p><formula xml:id="formula_14">N ∫ 0 (c (f i ) x i L + f i ) di = N (c(f )xL + f ) = L. (5)</formula><p>Summarizing, we define the symmetric equilibrium as a bundle (x * , p * , λ * , f * , N * ) satisfying the following:</p><p>• the rational consumption condition (1);</p><p>• the rational production conditions (2) and (3);</p><p>• the free entry condition (4) and the labor balance condition (5).</p><p>Proposition 1. <ref type="bibr" target="#b0">[Antoshchenkova &amp; Bykadorov, 2017]</ref> The equilibrium consumption/investment couple (x * , f * ) is the solution of the system</p><formula xml:id="formula_15">r u (x)x 1 − r u (x) = f Lc(f ) , (1 − r ln c (f ) + r c (f )) (1 − r u (x)) = 1,</formula><p>under the conditions</p><formula xml:id="formula_16">r u (x) &lt; 1, (2 − r u ′ (x)) r c (f ) &gt; 1.</formula><p>The equilibrium mass of firms N * , price p * and markup are</p><formula xml:id="formula_17">N * = L c (f * ) x * L + f * , p * = c (f * ) 1 − r u (x * ) , p * − c (f * ) p * = r u (x * ) = N * f * L .</formula></div>
<div xmlns="http://www.tei-c.org/ns/1.0"><head n="2.5">Social Optimality</head><p>Let us consider another optimization problem:maximize the total (social) utility subject to the labor balance condition. Within the framework of our model where</p><formula xml:id="formula_18">x i = x, f i = f for any i, the problem is    N u(x) → max N,x,f N (c(f )xL + f ) = L, i.e., Lu (x) c (f ) xL + f → max x,f</formula><p>.</p><p>A bundle (x opt , f opt , N opt ) that solves this problem will be called socially optimal.</p><p>In what follows we use the concept of elasticity. The elasticity of a one-variable function g(x) is <ref type="bibr" target="#b0">Bykadorov, 2017]</ref> In the social optimality setting, the</p><formula xml:id="formula_19">ε g (z) = g ′ (z)z g(z) . Note that r g (z) = −ε g ′ (z) and r g (z) + ε g (z) = r ln g (z). Proposition 2. [Antoshchenkova &amp;</formula><formula xml:id="formula_20">F OC is    r ln u (x) − r u (x) = c(f )xL c(f )xL + f , c ′ (f )xL = −1, while the SOC is ε c + r u (x)r c (f ) ≡ r ln c (f ) − (1 − r u (x)) r c (f ) &gt; 0.</formula><p>3 Generalization 1: the Case c = c(f, α)</p><p>Let us study a more complicated case where the cost function depends on investments and also on the parameter α showing how technological innovation affects the costs. Let c = c(f, α) with</p><formula xml:id="formula_21">∂c ∂f &lt; 0, ∂ 2 c ∂f 2 &gt; 0, ∂c ∂α &lt; 0, ∂ 2 c ∂f ∂α &lt; 0.</formula><p>The solution is the same as in the case c = c(f ), Proposition 1 and Proposition 2 remain valid under the notation</p><formula xml:id="formula_22">r c := r c (f, α) := − ∂ 2 c ∂f 2 • f ∂c ∂f &gt; 0, r ln c := r ln c (f, α) := ∂ 2 ln c ∂f 2 • f ∂ ln c ∂f .</formula><p>We study the elasticities</p><formula xml:id="formula_23">E x/α = dx dα • α x , E f /α , E N/α , E N f /α , E p/α</formula><p>with respect to the parameter α. Note that</p><formula xml:id="formula_24">ε u = du dx • x u &gt; 0, ε c/α := ∂c ∂α • α c &lt; 0, ε c/f := ∂c ∂f • f c &lt; 0, ε c ′ f /α := ∂ ∂α ( ∂c ∂f ) • α ∂c ∂f = ∂ 2 c ∂f ∂α • α ∂c ∂f &gt; 0.</formula></div>
<div xmlns="http://www.tei-c.org/ns/1.0"><head n="3.1">Comparative Statics w.r.t. α</head><p>Here we study the behavior of the equilibrium and socially optimal solutions when the technological innovation parameter α increase. More precisely, we study the signs of the derivatives w.r. </p><formula xml:id="formula_25">E x * /α = ε c ′ f /α − (1 − r u ) r c ε c/α (2 − r u ′ ) r c − 1 &gt; 0, E f * /α = (2 − r u ′ ) ε c ′ f /α − (1 − r u ) ε c/α (2 − r u ′ ) r c − 1 &gt; 0, E N * /α = ε ru •E x * /α −E f * /α , E N * f * /α = E p * −c(f * ) p * /α = ε ru • E x * /α , E p * /α = −r u ε c ′ f /α + (1 − r u ) ((2 − r u ′ ) r c − 1 + r u r c ) ε c/α (2 − r u ′ ) r c − 1 &lt; 0.</formula><p>The elasticities of the socially optimal variables x opt , f opt , N opt and N opt f opt w.r.t. α are</p><formula xml:id="formula_26">E x opt /α = ε c/f • ( ε u • ε c/α • r c/f − ε c ′ f /α ) r u • r c/f + ε c &gt; 0, E f opt /α = ε c ′ f /α + E x opt /α r c/f &gt; 0, E N opt /α = −ε u • ( ε c/α + E x opt /α ) , E N opt f opt /α = ε εu • r c/f r u • r c/f + ε c/f • ( ε u • ε c/α − ε c ′ f /α r c/f</formula><p>) .</p><p>Let us compare the signs of the resulting elasticities of the equilibrium and socially optimal variables (Proposition 3). We summarize the results in Table <ref type="table" target="#tab_2">1 and Table 2</ref>. Note that the symbol "?" in the tables means that the sign of corresponding elasticity is not uniquely determined. </p><formula xml:id="formula_27">′ u &lt; 0 r ′ u = 0 r ′ u &gt; 0 E x * /α &gt; 0 &gt; 0 &gt; 0 E f * /α &gt; 0 &gt; 0 &gt; 0 E N * /α &lt; 0 &lt; 0 ? E N * f * /α &lt; 0 = 0 &gt; 0 Table 2: Social Optimality: Comparative statics w.r.t. α ε ′ u &gt; 0 ε ′ u = 0 ε ′ u &lt; 0 E x opt /α &gt; 0 &gt; 0 &gt; 0 E f opt /α &gt; 0 &gt; 0 &gt; 0 E N opt /α &lt; 0 &lt; 0 ? E N opt f opt /α &lt; 0 = 0 &gt; 0</formula><p>Therefore, the equilibrium variables depend on the elasticity of demand in a similar way as the socially optimal variables depend on the elasticity of utility.</p><p>4 Generalization 2: the Case u = u(x, β) Now let us consider the situation when sub-utility function u depends not only on consumption x, but also on parameter β. We can interpret this parameter as the level of consumption utility (consumption quality). Thus, u = u(x, β). Of course, it is natural to assume that ∂u(x, β) ∂β &gt; 0. But under comparative statics with respect to β, as we will see, the signs of equilibrium variables depends essentially on the partial elasticity w.r.t. β of the relative love for variety r u ,</p><formula xml:id="formula_28">ε ru/β := ∂ ∂β (r u (x, β)) • β r u (x, β) ≡ ∂ ∂β    ∂ 2 u(x, β) ∂x 2 • 1 ∂u(x, β) ∂x    • ∂u(x, β) ∂x • 1 ∂ 2 u(x, β) ∂ 2 x • β,</formula><p>while the signs of socially optimal variables depends essentially on the partial elasticity w.r.t. β of the elasticity of sub-utility u,</p><formula xml:id="formula_29">ε εu/β := ∂ ∂β (ε u (x, β)) • β ε u (x, β) ≡ ∂ ∂β ( ∂u(x, β) ∂x • 1 u(x, β) ) • u(x, β) • 1 ∂u(x, β) ∂x • β.</formula><p>Proposition 4. The elasticities of the equilibrium variables x * , f * , N * , N * f * and p * w.r.t. β are</p><formula xml:id="formula_30">E x * /β = − r c • ε ru/β (2 − r u ′ )r c − 1 , E f * /β = 1 r c • E x * /β , E N * /β = −cx * N * • E x * /β , E N * f * /β = (1 − r u ) • ε εc r c • E x * /β , E p * /β = ε ru/β • ε c/f • r c (r u − 1) (2 − r u ′ )r c − 1 .</formula><p>The elasticities of the socially optimal variables x opt , f opt , N opt and N opt f opt w.r.t. β are</p><formula xml:id="formula_31">E x opt /β = r c • ε εu /β ε c + r u r c + r c , E f opt /β = 1 r c • E x opt /β , E N opt /β = −ε u • E x opt /β , E N opt f opt /β = ε u • ε εc r c • E x opt /β .</formula><p>Let us summarize the results of Proposition 4 in Table <ref type="table" target="#tab_3">3</ref> and Table <ref type="table">4</ref>. </p><formula xml:id="formula_32">∂β &gt; 0 ε ′ c &gt; 0 ε ′ c = 0 ε ′ c &lt; 0 ε ′ c &gt; 0 ε ′ c = 0 ε ′ c &lt; 0 E x * /β &gt; 0 &gt; 0 &gt; 0 &lt; 0 &lt; 0 &lt; 0 E f * /β &gt; 0 &gt; 0 &gt; 0 &lt; 0 &lt; 0 &lt; 0 E N * /β &lt; 0 &lt; 0 &lt; 0 &gt; 0 &gt; 0 &gt; 0 E N * f * /β &lt; 0 = 0 &gt; 0 &gt; 0 = 0 &lt; 0 Table 4: Social Optimality: Comparative statics w.r.t. β ∂ε u ∂β &gt; 0 ∂ε u ∂β &lt; 0 ε ′ c &gt; 0 ε ′ c = 0 ε ′ c &lt; 0 ε ′ c &gt; 0 ε ′ c = 0 ε ′ c &lt; 0 E x opt /β &gt; 0 &gt; 0 &gt; 0 &lt; 0 &lt; 0 &lt; 0 E f opt /β &gt; 0 &gt; 0 &gt; 0 &lt; 0 &lt; 0 &lt; 0 E N opt /β &lt; 0 &lt; 0 &lt; 0 &gt; 0 &gt; 0 &gt; 0 E N opt f opt /β &lt; 0 = 0 &gt; 0 &gt; 0 = 0 &lt; 0</formula><p>Therefore, the equilibrium variables depend on the behavior of elasticity of demand w.r.t. β in a similar way as the socially optimal variables depend on the behavior of elasticity of utility w.r.t. β.</p></div>
<div xmlns="http://www.tei-c.org/ns/1.0"><head n="5">Conclusions</head><p>We consider a monopolistic competition model with the endogenous choice of technology. We study the impact of technological innovation on the equilibrium and socially optimal variables, namely, consumption, costs, the mass of firms and prices (in the equilibrium case). We obtained the comparative statics of the equilibrium and socially optimal solutions with respect to the technological innovation parameter and utility level parameter.</p><p>The results can generalize to another monopolistic competition models: retailing <ref type="bibr" target="#b5">[Bykadorov et al., 2014]</ref>, market distortion <ref type="bibr" target="#b1">[Bykadorov et al., 2016]</ref>, international trade <ref type="bibr" target="#b4">[Bykadorov et al., 2015]</ref>, and to the marketing models: optimization of communication expenditure <ref type="bibr" target="#b3">[Bykadorov et al., 2002]</ref> and the effectiveness of advertising <ref type="bibr" target="#b2">[Bykadorov et al., 2009a]</ref>, pricing <ref type="bibr">[Bykadorov et al., 2009b]</ref>.</p></div><figure xmlns="http://www.tei-c.org/ns/1.0" type="table" xml:id="tab_1"><head></head><label></label><figDesc>t. α. We present the results in terms of the elasticities w.r.t. α. By total differentiation w.r.t. α the equations for the equilibrium (see Proposition 1) and social optimality (see Proposition 2) Proposition 3. The elasticities of the equilibrium variables x</figDesc><table /><note>* , f * , N * , N * f * and p * w.r.t. α are</note></figure>
<figure xmlns="http://www.tei-c.org/ns/1.0" type="table" xml:id="tab_2"><head>Table 1 :</head><label>1</label><figDesc>Equilibrium: Comparative statics w.r.t. α r</figDesc><table /></figure>
<figure xmlns="http://www.tei-c.org/ns/1.0" type="table" xml:id="tab_3"><head>Table 3 :</head><label>3</label><figDesc>Equilibrium: Comparative statics w.r.t. β</figDesc><table><row><cell>∂r u ∂β</cell><cell>&lt; 0</cell><cell>∂r u</cell></row></table></figure>
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