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  <front>
    <journal-meta />
    <article-meta>
      <title-group>
        <article-title>Social Networks as an Alternative Environment for the Implementation of Scientific Communication</article-title>
      </title-group>
      <contrib-group>
        <aff id="aff0">
          <label>0</label>
          <institution>Lviv Polytechnic National University</institution>
          ,
          <addr-line>S. Bandera str. 12, 79013 Lviv</addr-line>
          ,
          <country country="UA">Ukraine</country>
        </aff>
      </contrib-group>
      <fpage>0000</fpage>
      <lpage>0002</lpage>
      <abstract>
        <p>The article realizes the goal of identifying the potential of social networks to ensure the completeness of the implementation of scientific communication. For this purpose, identification of information resources for scientific communication has been conducted. Grouping and classification of social scientific networks, analysis of the functional assignment of resources and their ranking for the coverage of services were carried out. Social scientific networks were analyzed on the subject of completeness of providing various aspects of scientific activity: satisfaction of information needs of a scientist, establishment of scientific communication, promotion of scientific results, library and bibliographic support of the scientific activity and evaluation of scientific results. Comparison of the social networks' status on various indicators allows identifying the following patterns: according to the coverage of services social networks reveal a small spread of indicators; gradation of similar resources by the frequency of mentions in the search results showed a significant spread of indicators; ResearchGate is the only social scientific network that retains the dominant position in both graduation rates.</p>
      </abstract>
      <kwd-group>
        <kwd>social network</kwd>
        <kwd>scientific community</kwd>
        <kwd>scientific communication</kwd>
        <kwd>services</kwd>
        <kwd>altmetrics</kwd>
      </kwd-group>
    </article-meta>
  </front>
  <body>
    <sec id="sec-1">
      <title>-</title>
      <p>The application of social networks for scientific communication and use of traditional
and alternative metrics evaluation of scientific importance publications widely
discussed in special journals and electronic sources. Evolution of the development of
social networks as an environment for scientific communication has been investigated
by José Luis Ortega. The author considered that Nature Network and BiomedExperts
are the first special social networks. These resources have been determined as
different by structural construction and function-ing concepts, but identical by the common
goal: to become a platform for social communication for researchers. Scholar
qualifies CiteULike and BibSonomy as the most representative social book-marking
services that illustrate the impact of folksonomy and social tagging on the development
of the first social networks. The analysis of Mendeley and Zotero has been conducted
in terms of their potential for reference management as well as the implementation of
additional functions for bibliographic search. ResearchGate and Academia.edu were
identified as the most important examples of document sharing sites. According to the
scientist, these platforms can be considered the last stage of the evolution of social
networking sites, the resources of which involves the exchange of documents as the
main interactive activity among researchers [18].</p>
      <p>A new media system dependency theory as one of the prominent theories in terms of
deepening making interdisciplinary links in scientific communication has been
suggested by Jafar Mehrad and Zahra Yousefi. Researchers introduced its application in
theoretical studies in computer science and knowledge. Especially in the studies of
fields such as information seeking and searching, collection development, notices and
service dissemination, information recovery, and also the field of promoting
reading [16].</p>
      <p>
        Numerous traditional and alternative metrics actualizes the issue of their
effectiveness. A comprehensive model for the evaluation of the scientists’ achievements, based
on a systematic review of literature on metrics and models, is proposed. All Web of
Science databases (including Core Collection, MEDLINE and BIOSIS Citation
Index) have been analyzed. Established approaches (citations and outputs, h-index and
journal impact factor) remained dominant in the literature and in practice. New
bibliometric methods including: measures based on PageRank algorithms or ‘altmetric’
data, methods to apply peer judgement and techniques to assign values to publication
quantity and quality. Each assessment method tended to prioritise certain aspects of
achievement over others [
        <xref ref-type="bibr" rid="ref3">3</xref>
        ].
      </p>
      <p>
        Haunschild, R. and Bornmann, L. continued to search for an optimal methodology for
using Web indicators to evaluate scientific achievements. They proposed the
normalization of sectoral and time indicators for measuring scattered data. The new indicators
were suggested (Mantel–Haenszel quotient, MHq) to aggregate data from different
groups of Twitter. The conducted research confirmed that the MHq index meets the
requirements of convergent validity and is capable of reflecting the qualitative
characteristics of scientific activity [
        <xref ref-type="bibr" rid="ref8">8</xref>
        ].
      </p>
      <p>
        In order to determine the effectiveness of search engine the open access
multidisciplinary citation database Google Scholar was investigated. As result of the
representative thematic search, it was found that the system is able to provide a wide search
result: more than 1000 records even for a very specific search query. Highly cited
papers reflect only part of the results and do not allow you to set the exact number of
documents from the selected topic. The question of the effectiveness of the search, the
choice of the rational search strategy is considered. Search effectiveness is reduced by
the presence of semantic and linguistic barriers: the incompatibility of queries and
documents on the language, the precise wording of the search query [
        <xref ref-type="bibr" rid="ref9">9</xref>
        ].
The field of studying the effectiveness of the search engine of a particular database
can be defined by the topics with different levels of relevance. With the growth of
rivalry in the education sphere there are an urgent set of issues related with protecting
system of University information image from deliberate hostile actions, defining
scenarios of development of educational web forum, formatting of information image of
the University as a result of Web communities activity, defining institution with low
informational activity. [11-13; 24].
      </p>
      <p>
        A common problem is the comparative analysis of the potential of various databases,
traditional and alternative metrics. The actual study of the connection between
traditional citation indicators and alternative metrics is presented by Nosrat Riahinia.
Comparing the results of the search for relevant articles in Essential Science
Indicators (ESI) and Web of Science (WoS) databases and then in Mendeley, author has
defined the number of article readers and their academic status. An actual study of the
connection between traditional citation indicators and alternate metrics for Mendeley.
The results of the study confirm two hypotheses: 1. readers' indexes and citations in
Mendeley have a significant positive correlation with the indicators in ESI and WoS;
2. The most frequently cited articles in ESI and WoS have attracted more readers in
Mendeley than low-cited publications. The research confirms the considerable
potential of Mendeley in tagging articles, creation of searchable folksonomy of information
and bibliography management as a source of data in information retrieval studies [22].
The conceptual model of citation research with the help of altmetrics in a social
network for scientists is offered Mendeley, CiteULike and Figshare web services and
common social media: Twitter, Facebook and Wikipedia. The representative sample
of articles, implemented with the help of altmetrics PLOS, has shown that Mendeley
has the highest rates of influence on the state of scientific works’ citation. Mendeley
plays a significant role in citing through the mediator factor. Twitter also has some
positive value for citing through the mediator factor. At the same time, CiteULike and
Figshare, Facebook and Wikipedia do not open a productive way to cite [
        <xref ref-type="bibr" rid="ref5">5</xref>
        ].
The introduction of informational journals on Facebook and the analysis of altmetric
data abuot interaction between scientists and published articles was investigated. The
collection of altmetric data for assessing the importance of the articles’ content and
comments was carried out through the interface of Facebook applications [
        <xref ref-type="bibr" rid="ref2">2</xref>
        ].
The connection between the citing counting indicator and altmetricts or new metrics
in medical journals that have the highest indexes in the Scopus databases and have
been selected as a research group from the Scimago Journal (SJR) is studied.
Significant correlation between the altmetrics of the scientific journals through F1000,
Mention, Facebook, and News and their citations was discovered. There was no significant
correlation between altmetrics of Reddit, Blog posts, Google+, Tweets and
citations [23]. The question of the scientific significance of the text, the intellectual
aspects of academic integrity, is the subject of a few publications.
      </p>
      <p>
        The question of the scientific significance of the text from the point of view of
semantic similarity was explored with the help of a collection of open access articles from
PubMed. Calculations of text similarity reveal up to 77% of the semantic similarity of
scientific content. The following patterns have been found: in homogeneous branch
environments, the effective discovery of the semantic similarity of the text is provided
by abstracts, whereas in heterogeneous environments a complete elaboration of texts
or databases is required [25]. The questions of the quality of the theses’ abstracts on
the basis of ANSI / NISO Z39.14 (R2015) have been studied. Abstracts are
considered as a valuable tool for assessing the conformity of documents while seeking
information. The study shows that a model for writing abstracts should be developed on
the basis of international standards [
        <xref ref-type="bibr" rid="ref10">10</xref>
        ]. Differences in the methodology of data
collection in social media, which may have an influence on the analytical use of altmetric
data, are investigated. The results of the research show that different forms of
accessing data from various social media platforms, with different approaches to collect, at
operating a generalization and update social media metrics leads to significant
differences in data and indicators [26]. The demographic characteristics of Mendeley and
Zotero users, their relation to the key issues of scientific communication (open access,
expert evaluation, the confidentiality of the information) were analyzed. . Results
show strong differences between platforms: Mendeley users are younger and more
gender-balanced; Zotero users are more engaged in social media and more likely to
come from the social sciences and humanities. Zotero users are more likely to use the
platform's search functions and to organize their libraries, while Mendeley users are
more likely to take advantage of some of the discovery and networking features such
as browsing papers and groups and connecting with other users [
        <xref ref-type="bibr" rid="ref4">4</xref>
        ]. The connection
between altmetrics and traditional forms of scientific communication, such as journal
articles and references to cited sources, is investigated [15]. The current issue of the
prospect of the altmetric version of the bibliometry regarding the evaluation of the
influence and importance of the publication. Altmetric and bibliometric analysis apply
to the most significant articles in each branch. The hypothesis is substantiated: the
high citability of the articles can positively correlate with the levels of the article
importance, which is confirmed by the altmetric estimation (AS) and ranking. To verify
the hypothesis, authot analyzed 100 most cited articles by subject, journal, author,
year, institution and AS. The conducted research made it possible to assert that the
bibliometric and altmetric analyzes reveal important, but different perspectives for
determining the importance of the article [19].
2
2.1
      </p>
    </sec>
    <sec id="sec-2">
      <title>Research Results</title>
      <sec id="sec-2-1">
        <title>Algorithm for Searching and Selecting Social Scientific Networks</title>
        <p>Proposed algorithm for searching and selection of social scientific networks involves
the use of Internet resources without exploitation of special software and hardware.
Following steps are allocated:
─ formation of information queries
─ information retrieval according to the search queries
─ content analysis of search results
─ identification and accounting of the nominations of social scientific networks.
Formation of search query and information retrieval conduction. Search queries
were formulated based on the general principles of search engines. Namely, search
queries are phrases – the keywords that most closely correspond to the need
identification and selection of social networks for scientific communication:
─ social scientific network
─ scientific communication
─ scientific networking
─ scientific sharing.</p>
        <p>Content analysis of search results. Investigation of four search queries whose
semantics are practically synonymous indicates a different level of relevancy between
the search query and the search result in each case. It turns out to be a large
discrepancy of obtained results, depending on selected keywords to form the search image of
the document. By means of content analysis of the first 50 search result engine pages
for each of the search queries, in general, 41 social networks were identified. These
social networks have been grouped and ranked by frequency of mentions in the search
results. The greatest completeness of the results was obtained by query "social
scientific network" (see Table 1).
Significantly less complete results were provided by query "scientific
communication". No social network nomination has been identified by searching for "scientific
networking" and "scientific sharing" (see Table 2).</p>
      </sec>
      <sec id="sec-2-2">
        <title>Selection criteria of social networks for scientific communication</title>
        <p>To determine the object of research, we draw up a classification scheme for social
networks that researcher can use for open scientific communication:
─ by the frequency of mentions in the search results (see Table 1, Table 2)
─ by the classification features (see Table 3).</p>
        <p>Social network
ResearchGate, Mendeley, Twitter,
Academia.edu, Linkedin, Facebook, BiomedExperts,
CiteUlike, GoogleScholar, Google+,
Frontiers (Loop), ResearcherID, Zotero, Figshare,
PubMed, Connotea
ResearchGate, Mendeley, Academia.edu,
BiomedExperts, CiteUlike, GoogleScholar,
Frontiers (Loop), ResearcherID, Zotero,
Figshare, PubMed, Connotea
–
–
ResearchGate, Mendeley, Academia.edu,
CiteUlike, GoogleScholar, Frontiers (Loop),
ResearcherID, Zotero, Figshare, Connotea</p>
        <p>BiomedExperts.com, PubMed
Non-specialized</p>
        <p>
          Twitter, Linkedin, Facebook, Google+
By the frequency of references in the search results, we select the social networks that
were mentioned more than once. These resources are ResearchGate, Mendeley,
Twitter, Academia.edu, LinkedIn, Facebook, BiomedExperts, CiteUlike, GoogleScholar,
Google+, Frontiers (Loop), ResearcherID, Zotero, Figshare, PubMed, Connotea.
On the basis of classification features we select public specialized information
resources of a universal direction. Such selection criteria are the ResearchGate [20],
Mendeley [17], Academia.edu [
          <xref ref-type="bibr" rid="ref1">1</xref>
          ], CiteUlike, GoogleScholar [
          <xref ref-type="bibr" rid="ref6">6</xref>
          ], Frontiers
(Loop) [14], ResearcherID [21], Zotero [27], Figshare [
          <xref ref-type="bibr" rid="ref7">7</xref>
          ], and Connotea social
science networks. Given that CiteUlike and Connotea have officially ceased to exist, we
consider that their analysis is not feasible.
2.3
        </p>
      </sec>
      <sec id="sec-2-3">
        <title>Analysis of the functionality of social scientific networks</title>
        <p>Selected social scientific networks are analyzed on the subject of completeness of
providing various aspects of scientific activity. Main aspects of scientific activity
include:
─ satisfaction of information needs of a scientist
─ establishment of scientific communication
─ promotion of scientific results
─ library and bibliographic support of the scientific activity
─ evaluation of scientific results.</p>
        <p>Each of the identified aspects reflects the specific needs of the scientific community.
The list of services offering social networks is a measure of satisfaction of these
needs. After analyzing the resources of each of the selected social networks, the list of
services that they provide was identified. Identified services were grouped according
to certain aspects of scientific activity. This approach allowed to establish not only the
functional capabilities of social scientific networks but also to compare tools to satisfy
the specific needs of the scientific community. Thus, the analysis will establish:
─ ranking of social scientific networks by the breadth of the offered services
─ ranking of services according to their representation in social networks.
Satisfaction of information needs of a scientist. The information needs of the
researcher are primarily related to the need searching interesting scientific content,
scientific and popular science events, monitoring grants and projects, as well as the
opportunity to take part in live scientific discussion through scientific blogs, forums.
The most comprehensive coverage of the information needs of researchers is offered
by ResearchGate, which has the maximum amount of services for this purpose. The
Mendeley, Academia.edu, ResearcherID (Publons) and Figshare networks cover 67%
of the offered services. The level of information needs satisfaction of scientists by
other networks puts Frontiers (Loop) – 50%, Zotero vbn – 33%, GoogleScholar –
17% (see Table 4).
events
Search for researchers
and publications
Monitoring grants,
scientific projects
Scientific jobs offer
Thematic blogs,
forums, public groups
“Ask question - get
answers”
+
+
+
+
+
+
+
+
+
+
+
+
+
According to its representation in social scientific networks, the service Search for
researchers and publications, which provide all the analyzed resources, became the
most widely used. Selectively offered services: Thematic blogs, forums, public groups
– in 75% of networks; Search for scientific conferences and popular science events –
62%, Scientific jobs offer – 50%. The exclusive service, which is the ability to receive
from scientific community answers to the researcher's question, is offered only by the
ResearchGate.</p>
      </sec>
      <sec id="sec-2-4">
        <title>Establishment of scientific communication. The scientific activity involves estab</title>
        <p>lishing communication links in order to implement scientific collaboration and
information exchange. This contributes to the increase of the efficiency and effectiveness
of new scientific content formation.</p>
        <p>In the field of scientific communication, the leader also is ResearchGate, which
covers 100% of the offered services. Enough covering the similar services have
networks: Mendeley, Academia.edu, Frontiers (Loop), Zotero, Figshare – 80%.
GoogleScholar and ResearcherID (Publons) offer respectively 60% and 40% of the identified
services.</p>
        <p>Search partners for scientific cooperation is the base for all social networks. Variable
are services: Add a list of co-authors and Follow other researchers, offered at 87% of
resources; Monitor followers – at 62%; Groups by interests – at 37% (see Table 5).
+
+
+
+
Promotion of scientific results. Effective management of research activities is
considered as a factor in the implementation of a successful scientific project at all stages
of its life cycle. The key stage of the life cycle is the promotion of the scientific
results, which involves providing maximum visibility in the scientific information
space. Social scientific networks have a significant potential for dissemination and
exchange of scientific information.</p>
        <p>As regards the promotion of scientific results, none of the analyzed social networks
does fully cover all the services offered. The leader in this area is ResearcherID
(Publons), which offers 89% of all services. Networking has somewhat less coverage:
Frontiers (Loop) – 78%, Mendeley – 72%, ResearchGate, Figshare – 67%. Less than
half of the offered services are provided by GoogleScholar – 50%, Zotero – 44% and
Academia.edu – 39%.</p>
        <p>The basic services for promoting scientific activity are Create a personal scientific
profile, Upload full-text publications and Add information about skills, interests and
achievements provided by all social science networks analyzed. Services are widely
available from Add links to other profiles, Add a list of scientific publications – in
87% of networks. Services with Add alternate names and Add information about
editorial and peer review activity cover respectively 75% and 62% of social networks.
The services of Create projects, Add a list of reviews, Add a list of edited
manuscripts, which offer only 25% of the resources, have become insignificant. Exclusive
is the Generate personal researcher badge provided by ResearcherID (Publons) and
the Create personal Website offered by Academia.edu (see Table 6).
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
Services of social</p>
        <p>network
Library and bibliographic support of the scientific activity. Social scientific
networks actively offer services that facilitate and optimize scientific activity. They
integrate a toolkit for the identification, collection, organization and exchange of
scientific information, bibliographic management.
The most comprehensive library and bibliographic support of scientific activity is the
social scientific network Figshare, which offers 80% of the services. Coverage of this
area by other networks: ResearchGate, Mendeley, ResearcherID (Publons), Zotero –
60% of services; Academia.edu, GoogleScholar, Frontiers (Loop) – 40% of services.
All services of this direction are presented in social scientific networks selectively.
Services have become the most widespread: Create own library of publication - in
87% of networks, Bibliographic management – in 75% of networks and Share
publications with other researchers – in 62% of networks. The services provided by Get a
DOI for own publication and Follow publications, which are offered at 25% of the
resources, are insignificant (see Table 7).
Evaluation of scientific results. An important stage in the life cycle of scientific
research is its evaluation. Today, social networks became the field of active
introduction of alternative metrics for assessing the influence of a scientist and the quality of
scientific content. Along with the based on citations counting traditional metrics the
influence of a scientist is also determined by the number of views of his personal
profile, views and downloads of his publications, as well as the achievements in other
fields of scientific activity.</p>
        <p>Services for evaluating scientific activities are also covered by social research
networks selectively. Zotero does not offer tools for evaluating scientific results at all.
ResearchGate and Frontiers (Loop) are active in this area, providing 72% of the
services to promote scientific content. The coverage of this area with other resources is
somewhat lower: Academia.edu – 54%; ResearcherID (Publons) and Figshare – by
45%; Mendeley and GoogleScholar – 36%.</p>
        <p>The most common services for evaluating scientific activity are the Number of
uploaded publications and Citations statistics, proposed by 87% of the networks. Reads
statistics and Downloads statistics cover 62% and 50% of resources respectively. Less
frequent services: Profile view statistics – in 37% of networks; Full-text reads
statistics and Recommendations statistics – in 12% of networks. Separately, the applicable
metrics should be considered. Traditional metrics (number of citations, h-index) are
used by 37% of social science networks. The original alternative metrics use 62% of
the resources (see Table 8).
The research has shown that in the social scientific networks in the context of certain
aspects of scientific activity inherent heterogeneity of ranking according to the
coverage of the proposed services. Only in two of the six service groups (Satisfaction of
information needs of a scientist and Establishment of scientific communication)
ResearchGate is the explicit leader in providing services. In other groups, leadership has
been distributed among other resources: the promotion of scientific results –
ResearcherID (Publons); Bibliography and Bibliographic Support of the Scientific
Activity – Figshare; Evaluation of Scientific Results – ResearchGate and
Frontiers (Loop).</p>
        <p>The continuous ranking of social scientific networks by covering the entire spectrum
of services revealed the resources that most fully satisfy the needs of a scientist in the
conduct of the scientific activity. In this aspect, ResearchGate is the undisputed
leader. However, Frontiers (Loop) and ResearcherID also show a fairly wide coverage of
services. The second group of social science networks consist of resources Figshare,
Mendeley and Academia.edu. GoogleScholar and Zotero have the lowest level of
service offering (see Figure 1).
The ranking of social scientific networks by the frequency of mentions in the search
results revealed a significant difference in the status of the analyzed social networks
(see Fig. 2).
Comparison of the social networks' status on various indicators allows identifying the
following patterns:
─ social networks according to the coverage of services reveal a small spread of
indicators, the gradation of similar resources by the frequency of mentions in the
search results showed a significant spread of indicators;
─ ResearchGate is the only social scientific network that retains the dominant
position in the gradation in both graduation rates.</p>
      </sec>
    </sec>
    <sec id="sec-3">
      <title>Conclusion</title>
      <p>The investigation of social scientific networks ResearchGate, Mendeley,
Academia.edu, GoogleScholar, Frontiers (Loop), ResearcherID, Zotero and Figshare have
been implemented in terms of service coverage to provide scientific activity. Selected
social scientific networks were analyzed on the subject of completeness of providing
various aspects of scientific activity: satisfaction of information needs of a scientist,
establishment of scientific communication, promotion of scientific results, library and
bibliographic support of the scientific activity and evaluation of scientific results.
Identified services were grouped according to certain aspects of scientific activity.
This approach allowed to establish functional capabilities of social scientific networks
and tools to satisfy the specific needs of the scientific community. The analysis
established ranking of social scientific networks by the breadth of the offered services and
ranking of services according to their representation in social networks. Comparison
of the social networks' status on various indicators allows identifying the following
patterns: according to the coverage of services social networks reveal a small spread
of indicators; gradation of similar resources by the frequency of mentions in the
search results showed a significant spread of indicators; ResearchGate is the only
social scientific network that retains the dominant position in both graduation rates.
11. Korzh, R., Fedushko, S., Trach, O., Shved, L., Bandrovskyi, H.: Detection of department
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    </sec>
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