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  <front>
    <journal-meta />
    <article-meta>
      <title-group>
        <article-title>Analytical Approaches to News Content Processing during the War in Ukraine in Opposing Geopolitical Alliances Mass Media</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author">
          <string-name>Irina Zamaruieva</string-name>
          <xref ref-type="aff" rid="aff1">1</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Serhii Lienkov</string-name>
          <xref ref-type="aff" rid="aff1">1</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Khlaponin</string-name>
          <email>y.khlaponin@knuba.edu.ua</email>
          <xref ref-type="aff" rid="aff0">0</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Nataliia Bernaz</string-name>
          <xref ref-type="aff" rid="aff2">2</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Babich</string-name>
          <email>o.babichknu@gmail.com</email>
          <xref ref-type="aff" rid="aff1">1</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Anatolii Shevchenko</string-name>
          <xref ref-type="aff" rid="aff1">1</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Yurii</string-name>
        </contrib>
        <aff id="aff0">
          <label>0</label>
          <institution>Kyiv National University of Construction and Architecture</institution>
          ,
          <addr-line>31 Povitroflotskyi ave</addr-line>
        </aff>
        <aff id="aff1">
          <label>1</label>
          <institution>Military Institute of Taras Shevchenko National University of Kyiv</institution>
          ,
          <addr-line>Julia Zdanovska street, 81, Kyiv, 03189</addr-line>
          ,
          <country country="UA">Ukraine</country>
        </aff>
        <aff id="aff2">
          <label>2</label>
          <institution>Yuriy Fedkovych Chernivtsi National University</institution>
          ,
          <addr-line>Kotsyubynsky 2, Chernivtsi, 58012</addr-line>
          ,
          <country country="UA">Ukraine</country>
        </aff>
      </contrib-group>
      <abstract>
        <p>The paper describes techniques for data analysis, and the news content of mass media is examined. Particularities of representation of controversial information about actuals in Ukraine from opposing geopolitical alliances are presented. Narration analysis about war actuals in Ukraine in foreign mass media is performed. Techniques for the Sentiment analysis of controversial news content that is able to be treated differently by opposite parts of the audience are proposed. Basic approaches to Emotional colouring assessment of news content are determined. Development of purpose-oriented detection methods assigned for automated news text processing by decision-making functionaries in the domain of the information policy.</p>
      </abstract>
      <kwd-group>
        <kwd>eol&gt;Data analysis</kwd>
        <kwd>information support</kwd>
        <kwd>information environment</kwd>
        <kwd>monitoring</kwd>
        <kwd>emotions analysis</kwd>
        <kwd>assessment</kwd>
        <kwd>text nature</kwd>
      </kwd-group>
    </article-meta>
  </front>
  <body>
    <sec id="sec-1">
      <title>1. 1Introduction</title>
      <p>Hybrid approach features contemporary warfare, with a vital role of information component.
Russian war against Ukraine is not an exception in this case. A recent study of the social and political
news content of mass media on the Russian war in Ukraine reveals controversial information
concerning related facts. The notion of controversial describes events that could be seen by different
audiences as ambiguous and even opposite, and their perception depends much on the audience’s
points of view on topics presented in mass media news.</p>
      <p>A controversial piece of information entails a dual treatment of facts. It depends on the vision of a
particular recipient and their entity, which forms a particular audience. And the information of the
same kind entails simultaneously two opposite kinds of perception and attitude, with related treatment
for each of them (i.e., dual treatment). Dual treatment of different audiences is inherent to
controversial news content, such as news on russia war against Ukraine, and needs to be analyzed and
assessed in a proper way by professional analysts that must provide a clear vision of events and the
whole situation.</p>
      <p>This stipulates the practical applicability of the development of information and analytic efforts.
That is, to evaluate the newly incoming information impartially and to train the information processing
capabilities of the analytics experts engaged.</p>
      <p>These capabilities include skills for the allocation of information and seeing priorities. That is
enforced by using special information processing techniques that provide primary treatment and
fundamental analysis of the information workflow.</p>
      <p>For this purpose, analytics’ professional skills envision one of the key competencies. They are: the
analyst’s awareness of the particular situation and the holistic vision of the environment [1], which
includes a proper vision of events and an adequate perception of controversial information that
provokes a dual treatment from the point of view of recipients related to different audiences. This,
correspondingly, stipulates a proper response of the analyst to news content previously recognized and
assessed by means of natural language processing techniques.</p>
      <p>The information workflow that mass media disseminate needs regulation and analysis. Uncertainty
conditions and the process of decision-making under intense information pressure are the significant
factors that influence the analyst’s work.</p>
      <p>Thus, in today’s dynamic world, getting and storing the information is no longer a problem. It is a
far more significant problem to handle [1].</p>
      <p>To form an impartial vision of the situation the study of international news sources is advisable. It
facilitates forming of an objective notion of events. For analytics personnel, mastery of English is
needed for the purpose to prepare analytical materials based on sources of the type abovementioned. In
the meantime, mastering English perfectly is a problem for most of Ukrainian personnel engaged in
research and analytics owing to they are not native speakers. So, this slows down the process of
elaboration of reference materials and other analytical procedures for analytics to perform their tasks.
This provokes an additional overload combined with significant information workflow on a particular
subject. And hampers also the process of preparation and presentation of content assigned for
decision-making processes. This stipulates the choice of English-language mass media news. And
procedures for the development of our techniques for news content analysis which are used for NLP
processing.</p>
      <p>This way, the development of information processing skills is essential for the adequate vision of
events necessary to ensure the effective functioning of a system, both informational and social.</p>
      <p>The goal of this research is to propose the tools for all information processing phases, from
topical retrieval and selection of information to news content’s main characteristics definition and
their representation in the obvious and available form to be perceived by an analyst.</p>
      <p>Besides, this research envisions the following:
 to enhance analytical approaches to news content processing during the russian war in
Ukraine. That is practical with preliminary narrative analysis in the information environment
of states – supporters of counterparts in the russian war against Ukraine. Where the
assessment of news text emotional colouring is worth attention when such features of news
texts as dual treatment by the audience are considered;
 to define procedures for emotion detection and assessment of the nature of news text (i.e.,
emotional colouring) by means of Natural Language Processing (NLP) tools.</p>
      <p>With this in view, the research theses presented herein state the means of formal description of
mass media texts study, particularly their emotional characteristics recognition and their general
intensity assessment.</p>
      <p>The main text characteristics to be the subject of formal description are:
 the components that form the emotional colouring of the news text;
 the factors that condition the power of the text's informational impact;
 a proper signification of dual-treatment information.</p>
      <p>It is important to define the main characteristics of news content to handle it properly. They are:
 a narrative’s presence in the news on a certain subject;
 controversy points revealed in these news narrations;
 emotional colouring inherent to these narrations;
 dual treatment of facts inside news, i.e., facts (notions, events, and persons) that could be
treated differently, depending on the target audience and its personal preferences.</p>
      <p>As a result, processing such ambiguous information is a specific skill for the analyst, as is
prescribing appropriate treatment. Which entails the use of Natural language processing methods
capable of elaborating on the information of this type.</p>
    </sec>
    <sec id="sec-2">
      <title>Related works</title>
      <p>The analysis of information of the character mentioned above is a particular skill of its treatment
with corresponding perception acquirements and software available for processing.</p>
      <p>The study on the problem mentioned above and the research on text content and emotional impact
are outlined in [2]. Analysis of verbal expression types inherent to the Internet and means of their
marking for recognition is studied in [3]. Techniques for multi-domain sentiment analysis and learning
concept polarity are developed in [4]. The aspects of data processing by different Sentiment analysis
methods and their results classification with the distribution of their polarities by ratings are stated in
[5]. Features for classification improvement with their optimization to evaluate emotional attitude are
developed in [6]. In [7], a comparison of three approaches to sentiment analysis undertaken to collate
the sentiment and emotion present in tweet text is presented. A review of sentiment analysis, various
emotion models with an understanding of levels, and the process of sentiment analysis and emotion
detection from a text are described in [8]. The research on the emotional intensity of the studentsʼ
Internet audience is stated in [9], with attention paid to the shortcomings of the topic features and word
selection. And tendency in the sentiment analysis of the students' Internet public opinion. Emotional
component study in narrations analysis of mass media is demonstrated in [10] where new approaches
in narrations study are mentioned and interconnections in the information domain are defined.
Problems of data processing as a part of narration analysis and flexible methodical approaches for its
development are described in [10].</p>
      <p>New objects of attention are introduced in [11], where Narration research envisions the study of not
only text but also other narration structures – memes. Which gives way to observing scenario
development in political, social, and psychological aspects.</p>
      <p>The analysis of the research above, where narration analysis and the impact of controversy aspects
are studied, lacks an all-round analysis of emotions nature in verbal structures, the interdependency of
components that form emotional impact, and their characteristics for practical use.</p>
      <p>Their vital component is data analysis procedures with a set of tools like content analysis
techniques. Each comes with a set of capabilities that enable standard content-analysis procedures.</p>
      <p>To provide main narrations from news texts, content analysis is the principal means. It enables the
mining of the basic characteristics of content for further analytical study.</p>
      <p>The principal content analysis procedures include [12]:
 manual content analysis;
 computer-assisted text analysis;
 dictionary-based text analysis.</p>
      <p>These types of analysis enable monitoring of the information environment, both manual and
automated, depending on particularities and means disposed. This is practical for current events, both
global and local inside Ukraine. Information environment monitoring envisions permanent tracking of
key events that entail the forming of a particular situation and further trends. The techniques
abovementioned do not correspond properly to occasional urgency and information overload. That
stipulates the adequate approaches that provide techniques for continuous tracking of information
workflow with proper conclusions and output results. Among them are automated mass media news
processing regarding emotions features of the input information, and narration analysis, which provide
a notion of the current situation and subsequent trends.</p>
      <p>All the methods abovementioned provide data processing through text analysis, including Manual
content analysis and Computer-assisted text analysis. With this, their use is one part of information
processing and the need for a holistic vision of this process envisions techniques that provide
multilateral analysis of news content. This regards their ambiguity and versatile perception of different
audiences.</p>
      <p>News content analysis of mass media of states engaged in war and supporting counterparts of war,
either belligerents or their supporters, represents events that are opposed by their content and rhetoric.</p>
      <p>Narration is a description of events from a certain point of view [13]. Events presented in
Narrations are not ontological and they are formed in the process of description, and interpreted
immediately [14]. They reflect cause-and-effect relations, that show events and their origins. News
content of the information environment needs particular attention in war time because the information
workflow circulating there is formed both by native and adversary mass media and by confronting
geopolitical communities. All this stipulates that Narration development forming the news content of
the environment abovementioned is vital and needs incessant supervision and control.</p>
      <p>With this, information support of global processes, including Ukrainian war counterparts (i.e.
russian invasion into Ukraine from February 2022 till now) is to be an object of monitoring, with an
unceasing study of information support to each counterpart from their allies and the subsequent
analysis of their possible controversy, discrepancies that provoke a dual-treatment of audience.</p>
    </sec>
    <sec id="sec-3">
      <title>3. Proposed technique. Methods and materials</title>
    </sec>
    <sec id="sec-4">
      <title>3.1. Narrations analysis as a means to define main features</title>
      <p>The particularities of information of actuals in Ukraine from opposing geopolitical alliances were
selected as research material. An intensive emotional colouring features them, so it makes the
representation of these particularities visual.</p>
      <p>Syntactic structures as a part of a sentence are the subject of formal description. They are the main
text characteristics that demonstrate the emotional colouring of the news text. The analysis of syntactic
structures in the international Mass media news concerning russian war against Ukraine shows the
main narrations of counterparts. They originate from Western news reviews and manipulative rhetoric
of russian public diplomacy propaganda. To see the example of narrations please check the Table 1,
the Table 2.</p>
      <sec id="sec-4-1">
        <title>Reference to colonial past of Great Britain. Denigration of Ukrainian government on the international level by mean of allegations of “Kyiv regime” in nationalism.</title>
      </sec>
      <sec id="sec-4-2">
        <title>Mostly related to arms supply to Ukraine, which threatens to destroy historical reconciliation between russians and Germans. Energy blackmail towards Germany, i.e. refusing from import russian energy supply would cause losses to German industry and economy.</title>
      </sec>
      <sec id="sec-4-3">
        <title>Discredit the USA policy of active support to Ukraine in the war: i.e. the</title>
      </sec>
      <sec id="sec-4-4">
        <title>USA produces arms for Nazi terroristic groups that kill people from Eastern and Southern Ukraine.</title>
      </sec>
      <sec id="sec-4-5">
        <title>Justification of russians’ war crimes including actions on the occupied territories of Ukraine (Bucha etc.).</title>
      </sec>
      <sec id="sec-4-6">
        <title>Manipulative efforts to stream discontent towards Western countries in</title>
        <p>general, not French people. Arms supply from Western countries in particular
protract war in Ukraine and hamper to bring peace.</p>
      </sec>
      <sec id="sec-4-7">
        <title>Manipulation by public opinion with energy blackmail accents, critics to arms supply for Ukraine.</title>
      </sec>
      <sec id="sec-4-8">
        <title>Narrations of public diplomacy concern mostly nuclear terrorism, and</title>
        <p>accuse Ukrainian army and government of its provocation. With historical
reference to Japanese Hiroshima and Nagasaki suffered from the nuclear
bomb explosion. And simultaneous allegations of Ukraine, the USA, and</p>
      </sec>
      <sec id="sec-4-9">
        <title>NATO for crimes committed.</title>
        <p>Research of narrations on this subject shows that mass media of belligerents translate narrations
that are controversial in their content and rhetoric. And form a kind of “alternative reality” for target
audiences of represented states.</p>
        <p>The tendency to contradictions in narration contents of Western (the USA and Western Europe)
and Eastern (China, Iran) mass media is revealed. And their promotion of the most resonance topics
with information support of actuals which are broadcasted by states – war counterparts.</p>
        <p>As for information policy towards russia, analysis of leading mass media of the European Union
and the USA showed mostly their loyalty to critics of russians actions towards Ukraine, and support of
Ukraine in its war against the russian invasion [15].</p>
        <p>With this, West and East controversies as for Ukrainian war infiltrate into their information
environment that reflects precisely their support of war counterparts.</p>
        <p>We demonstrate such controversial narrations inherent to mass media of counterparts’ allies which
origin from the regions abovementioned in the following list, please check the Table 2. It is well seen
that they present the same subject but contradict each other. That corresponds to the position kept by
each of the counterpart’s ally. These divergences are noteworthy; they contribute to new data
extraction to regulate it in further prospects for machine learning procedures [15].</p>
      </sec>
      <sec id="sec-4-10">
        <title>Sanctions policy intensifies, and the next</title>
        <p>package of sanctions is coordinated with the</p>
      </sec>
      <sec id="sec-4-11">
        <title>USA and the majority of the EU states. With the</title>
        <p>further rise of pressure towards russia.</p>
        <p>The economy of European states suffers from
the sanctions abovementioned, with no economic</p>
        <p>losses for russia. Citations of russian
policymakers about the deep harm of Western
sanctions for the EU states. They get doomed to
hunger, cold, and isolation by means
of the USA’s efforts.</p>
        <p>From the topics above controversial treatment of news content is apparent. It provokes polarized
reactions of audiences backing different belligerents correspondingly. As a consequence, this
characteristic is worthy to be tracked in the process of automatic procedure of text analysis by the NLP
technique. To provide an adequate assessment of news content that describes the same events from
opposite parts and presents controversial points of view. This enables the prospect to reveal critical
content for analytics, including distortion of facts. That as a result forms the further attitude of the
audience and consequences related.</p>
      </sec>
    </sec>
    <sec id="sec-5">
      <title>3.2. Conceptual approach to the analysis of the natural language text information</title>
      <p>We see a Natural language text as an interaction of three independent systems:
 linguistic system;
 the system about the surrounding environment;
 the pragmatic system, i.e. what kind of problems we resolve when analysing the text.</p>
      <p>This approach provides realization of the principle of separate representation of linguistic support,
information support, and support with software. Modular, in itʼs turn, makes it possible to set up the
system quickly for new applied tasks related to processing of the text information. The systems that is
able to realise models for English, Russian, and Ukrainian was developed by our efforts on the basis of
separate modular configuration earlier. It was approved and demonstrated good results in the
following applied tasks: information retrieval and sampling, automated forming of key retrieval
notions, machine translation, and automated forming of analytical references through the specified
information array.</p>
    </sec>
    <sec id="sec-6">
      <title>3.2.1. The architecture for the proposed information and analytical system for recognition of Emotional colouring of the text information</title>
      <p>The proposed system is performed in a standard structure and composes linguistic support,
information support, and software that are sustained by corresponding prototypes. To resolve an
assigned applied problem, the model of the input language (English, in this case), the knowledge
domain model, and the user model are obligatory.</p>
      <p>The user model defines the type of applied problem to be resolved and impacts substantially the
selection of the knowledge domain models configuration and the linguistic model.</p>
      <p>The user model includes a representation of knowledge of users goals, i.e. what answers are needed
to be obtained by a user from the analyzed information array, and the form of representation of ready
data. This means what format results of information array processing should be presented in.</p>
      <p>As a part of this model, a developed analytics approach is applicable to determine key text
characteristics by use of the technique of Emotion colouring assessment. That envisions emotions
detection with their thorough analysis, which includes measuring of emotional colouring of news texts
and estimation of the intensity of news workflow impact.</p>
      <p>To depict this graphically, the tools of Exploratory data analysis (EDA) were used, to make
detailed text characteristics be seen by cursory acquaintance with results. EDA is a fundamental early
step after data collection and pre-processing, where the data is simply visualized, plotted, and
manipulated, with no assumptions, to help assess the quality of the data and build models. “Most EDA
techniques are graphical with a few quantitative techniques. The reason for the heavy reliance on
graphics is that by its very nature, the main role of EDA is to explore, and graphics gives the analysts
unparalleled power to do so while being ready to gain insight into the data [16].</p>
      <p>This type of demonstration is employed to signify visualization means of the emotional colour of
news text. Unlike the content-analysis technique, the presented approach is a practical employment of
the developed sentiment-analysis method, which shows particular emotions transferred through the
text’s linguistic units, inherent to the news text.</p>
      <p>The following example shows a text that war counterparts might perceive differently, with an
opposite attitude to key facts that are described. And correspondingly, with an opportune dual
treatment inherent to key phrases [17]. The following text is processed by means of the prototype for
the text nature assessment with analysis of emotional colouring. The recent actuals of the russian war
against Ukraine are demonstrated.</p>
      <p>For this purpose, the procedure of assessment of the emotional colouring of the text is essential. It
reveals not only positive and negative perceptions of the text, but also emotions that form its nature
and impact the following consequences in the audience's behaviour. And the way of visual
representation of content peculiarities and a general dynamic of a text. To realize this task, the next
procedure is proposed.</p>
      <p>The assessment of basic characteristics of emotions, which forms their intensity [18]. For this
purpose, the technique of Semantic differential is used, by means of expert analysis processing. And
their subsequent allocation by the intensity in the range from –8 to +8 that provides a vast scope of
emotional colours to be evaluated.</p>
      <p>A list of emotions is evaluated by experts according to their scales-factors set.</p>
      <p>The procedure composes the following:
 the collection of expert judgments for the list of emotions;
 working out of expert’s questionnaires, calculation of the average for each emotion from the
list and as a result – the average for each emotion from all experts’ assessments.</p>
      <p>The values obtained are the basis for attribution of own weighting ratio to each emotion for the
subsequent evaluation of the news text, particularly its emotional colouring. To see the results, please
check the Table 3. It demonstrates results where emotions are marked with corresponding rates
according to their degree of exposure, arranged by alphanumerical code, and allocated by their basic
characteristics. The emotional nature of a text is a result of this evaluation procedure.</p>
      <p>To define emotional colouring and a textʼs nature in general, a set of basic rules [18] is practical.
They are:
 the rules with regulations for emotions wordforms interaction;
 the classification with a set of procedures for text nature assessment. Which includes an
appropriation of the alphanumerical code for syntactic and semantic categories and rules.</p>
      <p>To see the classification for emotional identification by wordforms that transmit them, please check
the Table 4. It includes both the above-mentioned and numerical codes of sentence syntactic and
semantic categories and rules. And their use defines the Emotional colouring of the text correctly and
more precisely. With the use of partition of sentence components by a syntactic structure for an
adequate apprehension.</p>
      <sec id="sec-6-1">
        <title>Emotion</title>
        <p>Models for emotions detection in the text include 2 stages [18], which are:
 filtering and finding words that contain emotions;
 transformation of words into embedding (vector space) and search of the closest of them by
cosine similarity using of ElasticSearch technique.</p>
        <p>They employ an Unsupervised machine learning technique that is practical because of the
following advantages.</p>
        <p>They are more applicable to analyze real-world problems due to the vague prospect of seeing what
the outcomes should be and determining how accurate they are. Unsupervised machine learning
purports to uncover previously unknown patterns in data that corresponds to the task of unknown text
processing.</p>
        <p>Besides, helpful unsupervised ML techniques use intakes the following:
 clustering, which allows splitting the dataset into groups automatically, according to
similarity. Often, however, cluster analysis overestimates the similarity between groups and
doesn’t treat data points as individuals;
 association mining that identifies sets of items that frequently occur together in a dataset;
 latent variable models that are commonly used for data pre-processing, such as reducing the
number of features in a dataset (dimensionality reduction) or decomposing the dataset into
multiple components [18].</p>
        <p>The model for ready data representation form selection is oriented to a final user of the system (an
information politics analyst, in this case). And the following requirements for the system are to be
fulfilled:
 to answer all questions interested (within the task posed);
 to be brief and visual;
 to take into account the user characteristics.</p>
        <p>The 1-st requirement (completeness of the content) is fulfilled when the statistical model is input, it
provides an assessment of the entire situation. The model includes a general quantity of sources
processed, the quantity of positive, negative, and neutral (by emotional characteristics) among them
(the total and separately by each source). It is possible for the user to assess the situation features
degree and to reveal ambiguous sources.</p>
        <p>Requirements 2 and 3 are fulfilled by text parts with a bright emotional colouring delivery on the
screen. And their colouring by a corresponding colour. This contributes to taking into account
individual user’s characteristics. Because analysts perform different tasks, and are engaged in their
object domain. Simultaneously, the information workflow is entire and multilingual, and the
knowledge of English for analysts is not perfect-frequently because they are not native speakers. So, it
is unreal for them in many cases to perceive and assess the emotional component of news at a glance.</p>
      </sec>
    </sec>
    <sec id="sec-7">
      <title>3.2.2. Linguistic models for the proposed system</title>
      <p>The following linguistic models are applicable for the system to be practical. They are the Model of
the object domain and the Input language model.</p>
      <p>The Model of the object domain is assigned for a thematic sampling of sentences necessary for the
analysis. Which is the feature of the first task.</p>
      <p>As a vital component of this procedure, texts undergo checking for their correspondence with the
assigned subject. Vocabulary V1 is used for this purpose.</p>
      <p>Taking into account the narrow topical domain for retrieval – the russian war against Ukraine, there
must be maximum of 1000 articles in the keywords vocabulary. They are the names of states of the
war counterparts, the NATO states, the last names of functionaries of the states related, ministries, and
institutions related to war names. For example, russia, Ukraine, the USA, Zelensky, the Ministry of
Defence, etc.</p>
      <p>The pattern is considered to be suitable if it coincides totally or mainly with text wordform. For
example, one vocabulary article “Ukraine” must correspond to wordforms “Ukraine and Ukraine’s”
and vocabulary article “Russia” – to wordforms Russian, anti-Russian, Russia. Rules of vowels and
consonants interchange are obligatory to be accounted for Russian and Ukrainian. The program will
select the sentences that contain keywords with V1.</p>
      <p>The vocabulary is related to this procedure. It contains is the normed form the following:
 words (words combinations) with emotional colouring;
 words (words combinations) that enhance or suppress the emotional colouring of words (word
combinations) of the first group;
 words (word combinations) that are neutral and they change correspondingly their emotional
colouring to an opposite one.</p>
      <p>The Vocabulary V2 is used for the second task resolution.</p>
      <p>Vocabulary article contains the field of the particular notion (word or word combination) and the
field for the title of emotions induced by that notion. Table 3 prescribes the basic emotions extracted
from psychology groundwork results that signify the basic human reactions of psychics [18].</p>
      <p>The third task is to set emotional recognition proceedings to the particular target audience.</p>
      <p>For this purpose, the basic requirements include the analytical pre-training with human efforts
engagement, which provides the needed knowledge of the target audiences from the both sides, i.e.
counterparts. That includes efforts of analytics and other professionals related [19], [20].
1. The next statement that describes interconnection is “content – audience’s attitude” (1):
α ≥ σ ≥ ζ , (1)
where σ is a sense transmitted by particular news, α is a positive perception of a particular news
content by a target audience, ζ is a negative perception of a particular news content by a target
audience.</p>
      <p>The factors α and ζ mean the subjective assessment of emotional colouring of a certain news
content. Which is presented by a wordform with positive or negative emotional colouring.</p>
      <p>If α = 0, the wordform is not an object of interest for evaluation of emotional colouring.
2. The following (2) – (5) signifies emotional colouring of the phrase with dual character:
k (S i )=k (w i )+k w j
&gt; 0, if w i , w j ∈ α
(2)
k (S i )=k (w i )+k w j &lt;0 , if w i , w j ∈ ζ (3)
α ∈ A, (4)
ζ ∈ Z , (5)
where k is a weighting ratio; w i , w j are wordforms with emotional colouring; S i is a syntactic
structure with emotional coloring. Correspondingly, α is a positive perception of a particular news
content by a target audience, ζ – is a negative perception of a particular news content by a target
audience. As a consequence, A is a target audience of the one opposite part, and Z – is a target
audience of another opposite part.</p>
      <p>The Input language model is oriented exclusively on the text information. The linguistic support of
the applied task means morphological, syntactic, and semantic analysis.</p>
      <p>Morphological analysis is applied for recognition of the lexical-grammatical characteristics text
wordforms. They are part of speech and with corresponding lexical-grammar categories (gender,
number, case, animated, time, person, degree of congruence, reflexivity). Wordforms recognition is
based on the quasi-inflections vocabulary. The advantage of quasi-inflections vocabulary is that it is
not linked up to the vocabulary of the knowledge area, and recognition validity is the same as the one
when the wordforms vocabulary is used, with simultaneous less volume of the vocabulary which
hundredfold less. Besides, this type of vocabulary is applicable for the recognition of new words when
they correspond to word-formation rules for the input language. That is helpful for morphological
synthesis, i.e. generation of all wordforms of vocabulary (standardized) words. This gives way to
synthesise automatically search profiles according to assigned vocabulary representation (that includes
alternation of vowels, consonants, unstable, etc.).</p>
      <p>The syntaсtic analysis composes the input data that are the output data of morphological analysis.
A sentence is a unit of syntactic analysis. The first phase forms syntax-related phrases, and the
syntactic rules are set for them. The second phase defines parts of a sentence in categories of syntax:
subject and predicate are the first, and object and adverbial modifier are the second.</p>
      <p>Semantic analysis is restricted for this applied task, this means that we do not define semantic
meanings of words, we track words that function as emotion carriers: a matter of emotion, subject of
emotion, and cause of emotion.</p>
    </sec>
    <sec id="sec-8">
      <title>4. Experiment</title>
      <p>The technique of emotion colouring assessment is part of a developed analytics approach to
determine key text characteristics. That envisions emotions detection with their thorough analysis,
which includes measuring of Emotional colouring of news texts and estimation of the intensity of
news workflow impact.</p>
      <p>To depict this graphically, the tools of Exploratory Data Analysis (EDA) were used, in order to
make detailed text characteristics be seen by cursory acquaintance with results. EDA is a fundamental
early step after data collection and pre-processing, where the data is simply visualized, plotted, and
manipulated, with no assumptions, to help assess the quality of the data and build models. Most EDA
techniques are graphical in nature with a few quantitative techniques. The reason for the heavy
reliance on graphics is that by its very nature, the main role of EDA is to explore, and graphics gives
the analysts unparalleled power to do so, while being ready to gain insight into the data [16].</p>
      <p>This type of demonstration is employed to signify visualization means of the emotional colour of
news text. Unlike the content-analysis technique, the presented approach is a practical employment of
the developed sentiment-analysis method, which shows particular emotions transferred by means of
the textsʼ linguistic units, inherent to the news text.</p>
      <p>The following example shows a text that war counterparts might perceive differently, with an
opposite attitude to key facts that are described. And correspondingly, with an opportune dual
treatment inherent to key phrases [17]. The following text is processed by means of the prototype for
the text nature assessment with analysis of emotional colouring. The recent actuals of the russian war
against Ukraine is demonstrated. A particular colour that enables seeing the impression of the news
visually signifies each emotion. The controversy of counterparts’ audiences' perception of the
European Union position concerning help to Ukraine in this war is possible in this case due to war
counterparts' opposite political positions and the subsequent attitude to activity of the international
community position towards counterparts. The perception of the EU aid to Ukraine in the war for the
purpose to win russia is positive from the point of view of the Ukrainian audience, but it can provoke
an opposite attitude, mostly negative, from the point of view of the pro-russian audience towards the
facts described. So, the fact of the EU aid to Ukrainian part in russian war against Ukraine provokes
opposite emotional reactions from counterparts. In the following demonstration of the text emotional
nature assessment, the prototype facts assessment techniques are based on Ukrainian audience vision.
That corresponds to the positive assessment of the international communityʼs aid to Ukraine in the war
against russian invasion. An example is of Figure 1, which shows the emotional colouring assessment
of the news text with dual treatment of key phrases. It was processed by means of a prototype for text
nature assessment. Analysis of the emotional colouring of Western mass media that depict recent
actuals of the Russian war against Ukraine is demonstrated. Each emotion is signified by a particular
colour that let to see the impression of the news visually.</p>
      <p>Emotional colouring inside of the news text is marked by the colour appropriate to the particular
emotion. An example is in Figure 1, which shows the diagram of the correlation of emotions that are
inherent to the particular news text.</p>
      <p>On the graph above-seen the axis X corresponds to the progress of the text and the number of its
figures is equal to the number of sentences that form each piece of news. The axis Y signifies the
intensity of emotional colouring for news text, with compliance of its degrees with neutral colouring
(as for 0 marks) and positive or negative Emotional colouring for fields below and above 0 marks, in
the corresponding positive or negative fields.</p>
      <p>These approaches provide the analyst with the information that is processed according to the
information needs of a situation.</p>
      <p>The results obtained from the text analysis are an essential component of the overall information
workflow that is important to be structured and analysed.</p>
      <p>The study of the nature of the information environment is an important component of analytics.
This competence enables both an expert and average human being to understand informational
processes around, react to events properly, and to oppose mentally as appropriate when faced with,
and analytics results. As a consequence, appropriate recommendations are exposed for practical use
[1].</p>
      <p>The abundance of information, both true and false, makes us look for ways of sifting and refining
it. Getting rid of excessive information and catching the gist are the stages of a process called text
annotation including text analysis, text transformation, and text production. All this concerns a proper
exposition of news related. This approach is practical for both human efforts in text statement, and
Natural language processing means use as a part of information analysis, mass media news processing.</p>
      <p>So, the techniques abovementioned provide information workflow processed in the right way. The
proper information handling for the analyst after extracting adequate news prescribes the following:
Establish the topic, the main idea, and the thesis statement of the text;
Draft an outline of the text;</p>
      <p>For further analytics groundwork, the analyst should discover new ways of peer-reviewing the
annotated texts [1].</p>
      <p>Impartiality for an analyst means to percept all the incoming information without emotional
involvement, matching and verifying facts from different sources, and relying on one’s own expertise.</p>
      <p>Taking into consideration the massive spread of information via different resources, it is worthy to
track news flow through many resources, by using corresponding techniques in monitoring tools that
mark attention-worth news. A proper selection of features provides this and is able to compose
potentially an impression on the audience, both a key and a probable to be able to persuade, and
persuaded to a particular point of view with consequences. And another option for these tools is
information tracking by versatile characteristics, related signatures for functions and subsequent
ranging [1].</p>
      <p>All this benefits a timely awareness about information support that is allocated by allies for
counterparts, which enables them to make corresponding conclusions from the news workflow
analysed.</p>
    </sec>
    <sec id="sec-9">
      <title>5. Discussions</title>
      <p>Research in the domain of text processing for emotional-colouring assessment is in a predesign
stage. Our main goal was to present a conceptual approach and techniques for problem resolution. The
essence of which is the following: comprehension and perception of the text message are beyond the
language mastery solely. It is integrated with the person’s knowledge, objects, spirit, frame of mind,
motives, etc. for the moment of reading. Moreover, it is a text object which we are able to recognize.
Comprehension and perception of the text message exceed the limits of the semantic system and reach
the pragmatic domain. As a consequence, the modular organization is expedient. The linguistic
models, knowledge domain, and user patterns exist independently. They interact on the stage of the
decision of a particular application. The linguistic model is the most stable, changes as a rule are
related to vocabulary. So we managed to perform it in English, Russian, and Ukrainian. Models of a
knowledge domain and a user are dynamic, so they are filled according to a particular task.</p>
    </sec>
    <sec id="sec-10">
      <title>6. Acknowledgements</title>
      <p>We are grateful to our Ukrainian armed forces and all warriors who defend our country from
russian invaders. We would like to express our word of appreciation to all who help to repulse russian
aggression in the operational area and beyond. Thanks to them, the majority of Ukrainian educational
facilities and scientific schools can function these days, and research and development activity keeps
on. We wish them resilience, God’s protection, and return to their families as winners.</p>
    </sec>
    <sec id="sec-11">
      <title>7. Conclusions</title>
      <p>So, tools for automatized sentiment analysis of English news content of this kind are proposed in
this paper.</p>
      <p>The results of this research present the essential characteristics of mass media actuals that are
subject to be processed in a proper way by means of NLP and then by a professional analyst. And
these are the element for Techniques for the Sentiment analysis of controversial news content that is
able to be treated differently by opposite parts of the audience. The new global information
environment entails inevitable changes in analysts’ professional activity in information processing.
This means that the development of information processing skills is essential for an adequate vision of
events to ensure the effective functioning of a system, both informational and social.</p>
      <p>Awareness of the main characteristics of news content and their adequate processing enables the
appropriate handling of information. The main of them are:
 importance of narrations seeing in the news content by an analyst to catch probable
consequences in particular situations;
 mastery of the use of software assigned for NLP processing to mine actuals’ characteristics —</p>
      <p>Emotional colouring, the intensity of news content, etc.;
 presence of information with dual treatment inside of news, i.e. facts and persons that could be
treated differently, depending on the target audience and its preference.</p>
      <p>So the analysis of such kind of information demands the use of means where corresponding NLP
techniques provide needed procedures.</p>
      <p>The main approaches to process it properly envision the following:
 the use of Content-analysis methods to draw basic narrations that define news content;
 narration analysis, with attention to Emotional colouring of narrations transmitted to news
audiences, so they should be an object of a thorough analysis by means of NLP processing.
These means are based on Models for emotion detection with the Elastic search technique and
a set of basic rules, that are helpful for the assessment of emotional colouring by means of
particular news and of the whole information workflow;
 recognition of Controversies inside of news content that entail it’і Dual Treatment for
counterparts. That is an essential characteristic to be noteworthy in the procedure of automated
analysis of the news content concerning the russian war against Ukraine.</p>
      <p>To assess emotional colouring properly, interconnection Content – Audience attitude is defined.
With a set of interrelations and patterns related.</p>
      <p>To make main text characteristics results of NLP processing means to be seen by an analyst at a
cursory glance, the tools of Exploratory Data Analysis (EDA) are used. That demonstrates the features
abovementioned visually, that makes possible to recognize the Emotional coloring of news text, and
its proper assessment regarding the controversy and corresponding dual treatment by counterparts’
audiences.</p>
      <p>Information workflow disseminated by mass media needs regulation and analysis, and uncertainty
conditions and the process of decision-making under strong information pressure are the significant
factors that influence the work of the analyst.</p>
      <p>The massive spread of actuals via different mass media sources stipulates their tracking through
different channels, with using corresponding techniques in monitoring tools that mark attention-worth
news. A proper selection of features provides this and makes feasible a probable impression on an
audience to impose a particular point of view with some consequences.</p>
      <p>The use of the procedures above listed is practical to observe the information environment
thoroughly that helps to survey the succession of events and probable development of the situation in
the prospect.</p>
      <p>The architecture of the automated information system presented in this paper realizes the concept
of the modular organization of all kinds of support for the system. This enables a prompt tuning of the
system both to a new knowledge domain and the other applied problem.</p>
      <p>The proposed approach provides a significant advantage for the user (the professional analyst in the
information politics domain for the application described). It is the following: results of processing are
presented in a form easily perceived and comprehensive for the user with a different knowledge of
English. The level of which is either intermediate or advanced.
8. References</p>
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