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  <front>
    <journal-meta>
      <issn pub-type="ppub">1613-0073</issn>
    </journal-meta>
    <article-meta>
      <title-group>
        <article-title>Enabling Serendipitous News Discovery Experiences by Designing for Navigable Surprise</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author">
          <string-name>Rupert Kiddle</string-name>
          <email>r.t.kiddle@uva.nl</email>
          <xref ref-type="aff" rid="aff0">0</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Kasper Welbers</string-name>
          <email>k.welbers@vu.nl</email>
          <xref ref-type="aff" rid="aff1">1</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Anne Kroon</string-name>
          <email>a.c.kroon@uva.nl</email>
          <xref ref-type="aff" rid="aff0">0</xref>
        </contrib>
        <contrib contrib-type="author">
          <string-name>Damian Trilling</string-name>
          <email>d.c.trilling@uva.nl</email>
          <xref ref-type="aff" rid="aff0">0</xref>
        </contrib>
        <aff id="aff0">
          <label>0</label>
          <institution>University of Amsterdam</institution>
          ,
          <country country="NL">Netherlands</country>
        </aff>
        <aff id="aff1">
          <label>1</label>
          <institution>Vrije Unitersity</institution>
          ,
          <addr-line>Amsterdam</addr-line>
          ,
          <country country="NL">Netherlands</country>
        </aff>
      </contrib-group>
      <pub-date>
        <year>2014</year>
      </pub-date>
      <fpage>0000</fpage>
      <lpage>0002</lpage>
      <abstract>
        <p>We formulate a user-centric approach to promoting serendipity in news recommender systems that leverages user familiarity with the algorithmic language of recent social media (in particular, TikTok) to nurture news discovery. We conceptualise serendipity in recommender design as the capacity of the system to produce 'navigable surprise', defined as the experience of encountering novel, diverse, relevant and unexpected information under conditions of immediate (i.e, real time) and bounded (i.e., item-oriented) agency. This conceptualisation builds upon the notion of 'reliable surprise', to explicitly incorporate the temporal agency available to users in their repeated interactions with the system. This agency allows users to constrain the degree of “anarchy and chaos” when encountering novel and unexpected information, afording them the capability to “expect the unexpected” by engaging in the groundwork and observation required to perceive an encounter as serendipitous. To realise navigable surprise within news recommender design and situation, we propose a combination of short-term interest modelling with consumption-based (implicit) user signalling. As such, we consider the centrality of short-term interest modelling to serendipity in recommender design; concerns that have conventionally been addressed separately within the literature.</p>
      </abstract>
      <kwd-group>
        <kwd>serendipity</kwd>
        <kwd>user agency news recommendation</kwd>
        <kwd>social media</kwd>
      </kwd-group>
    </article-meta>
  </front>
  <body>
    <sec id="sec-1">
      <title>-</title>
      <p>CEUR
ceur-ws.org</p>
    </sec>
    <sec id="sec-2">
      <title>1. Serendipity in NRS</title>
      <p>
        In an age of personalization, the pursuit of serendipity within news recommendation architecture
serves the important purposes of guarding against algorithmic convergence and bias [
        <xref ref-type="bibr" rid="ref1">1</xref>
        ], and
stimulating more engaged and receptive readerships by satisfying their ingrained desire for
novelty and surprise [
        <xref ref-type="bibr" rid="ref2">2</xref>
        ]. Furthermore, as an increasingly recognized design principle of the
‘post-accuracy’ paradigm in RecSys, serendipity has been advocated as a means of promoting
media pluralism and protecting the fundamental human right of access to information, by
sustaining digital environments that promote exploration and chance encounters with diverse
information [
        <xref ref-type="bibr" rid="ref3">3</xref>
        ]. Moreover – to the extent that cultivating serendipitous experiences for news
consumers arguably stimulates engagement as much as it does discovery – it represents a
nEvelop-O
CEUR
Workshop
Proceedings
‘sustainable’ concept in that it presents with both commercial and normative appeal to news
organizations.
      </p>
      <p>
        However, designing for serendipity within news recommender systems has proven inherently
challenging. This is largely due to it being a complex concept that presents with with uncertain
ontogenic properties [4]. In other words: it is dificult to be certain of the factors that provide for
serendipitous experience. As a result, scholarly work on this topic has taken diverse paths, which
can be divided into two main conceptual approaches. The first approach defines serendipity
as a compound characteristic of content, operationalized by features such as novelty and
unexpectedness [5]. This ‘content-centric’ perspective seeks to enable serendipity by curating
item recommendations that strike an optimal balance between these attributes. Next to this,
recent contributions have advocated for a more ‘agent-centric’ approach to be adopted. These
scholars define serendipity more broadly as a user experience [ 4] or capacity [
        <xref ref-type="bibr" rid="ref3">3, 6</xref>
        ] that can be
nurtured by means of a constellation of afordances engineered into recommmender systems and
their contextual specifications. This conceptual broadening creates new demands of scholarship
to explore the efects of a large array of design and implementation features [see: 4] that could
potentially play a role in sustaining serendipitous news consumption experiences.
      </p>
      <p>
        To guide this exploration, in this paper we propose an approach to promoting serendipity
in news recommendation architecture that integrates these two approaches. It does so by
embedding a consideration of content characteristics within an overarching theory of the role
of navigability in generating serendipitous experience. We base this theory in observations of
recent trends in social media design, which are best exemplified by TikTok. We conceptualise
serendipity in algorithmic recommendation as the capacity of the system to produce
‘navigable surprise’. This is defined as: the experience of encountering novel, diverse, relevant and
unexpected information under conditions of immediate (i.e., real time) and bounded (i.e.,
itemoriented) agency. This conceptualisation transports the well-known notion of ‘reliable surprise’
[
        <xref ref-type="bibr" rid="ref2">2</xref>
        ] into the RecSys era by explicitly incorporating the temporal agency available to users in
their repeated interactions with the system. This dynamic agency allows users to constrain the
degree of “anarchy and chaos” [
        <xref ref-type="bibr" rid="ref2">2</xref>
        ] experienced when encountering novel and unsought after
information, afording them the capability to “expect the unexpected” [ 7] by engaging in the
groundwork and observation [
        <xref ref-type="bibr" rid="ref3">3</xref>
        ] required to perceive an encounter as serendipitous. To realise
navigable surprise within news recommender design and situation, we discuss the importance
of short-term interest modelling and consumption-based (implicit) user signalling. As such, we
consider the centrality of short-term interest modelling to serendipity in news recommender
design; concerns that have conventionally been addressed separately within the literature.
      </p>
    </sec>
    <sec id="sec-3">
      <title>2. From Reliability to Navigability</title>
      <p>Humans possess an innate desire for discovery and surprise, inclinations that recommendation
architectures have increasingly sought to leverage in order to prevent excessive algorithmic
convergence (i.e, overspecialization or bias) which may lead to user dissatisfaction and ultimately
disengagement. This efort has been termed the pursuit of serendipity in recommendation
systems. The principal goal of such recommendation is to predict “...an item, which the user
had not seen before and would not even look for on their own, but when the user consumes
this item, they enjoy it” [4, pp. 4].</p>
      <p>In practice, this is an exceedingly dificult task, since what qualifies an encounter with new and
unsought after information as serendipitous (enjoyable) appears at first glance to be paradoxical:
it cannot be wholly unexpected, but rather informed by the user’s “...valuable interaction with
ideas, information, objects, or phenomena” [8]. Thus, from the user perspective, a serendipitous
encounter must be ‘worked for’ but not ‘sought after’; a pleasant discovery that is perceived
as being driven by chance whilst in reality a consequence of “...groundwork, observation, and
previous knowledge” [3, pp. 152]. In other words, serendipitous experience is contingent on
the user’s ability to “expect the unexpected” [7] by engaging in practices that constrain and
condition their experience of novel and unsought after information.</p>
      <p>
        The concept of ‘reliable surprise’ [
        <xref ref-type="bibr" rid="ref2">2</xref>
        ] centralizes this notion of user agency to the generation
of serendipitous experience in news consumption. It posits that consumers ‘tame’ the scope
of potential surprise in media consumption, through their choice of (journalistic) media. For
example, by reading a particular newspaper, a consumer can reasonably expect limitations to
the scope of journalistic content produced under its editorial direction. They are unlikely to
encounter fringe or radical perspectives or opinions by reading a mainstream centrist issue. By
choosing this newspaper, the reader avoids ‘bad’ or chaotic forms of surprise and thus makes
surprise ‘good’ or ‘reliable’ by making use of the opportunities that the journalistic environment
provides.
      </p>
      <p>Today, in the context of recommender systems, this agency extends far beyond the user’s
initial selection of media and encompasses the evolving and dynamic interactions that they
engage in with that media over time. This capacity for shaping the boundaries and conditions
of potential surprise through temporal interaction is evident within recent trends in social
media recommender design and situation, best exemplified by TikTok’s ‘For You’ interface.
Whilst algorithm-driven feeds are nothing new, they have typically constituted a ‘slow
collaboration’ between user and algorithm, where personalization occurs over a longer time frame
and without a clear user-perceptible relationship between user interactions and consequent
recommendations. The main innovation of this interface has been to clarify and speed up
the rate of this collaboration between user and algorithm, increasing perceived algorithmic
responsiveness and decreasing perceived algorithmic insensitivity [9] by making the user feel
more capable of influencing algorithmic outcomes [ 10]. Because of this, TikTok has proven
remarkably efective at engaging users with large quantities of novel content, providing them
with a simple and responsive mechanism to navigate through it [11]. Thus, in the context of
recommender systems, the capacity of the user to realize serendipitous experience is not only
assured by their initial selection of media (i.e. reliability), but also by their dynamic interactions
with it.</p>
    </sec>
    <sec id="sec-4">
      <title>3. Conceptualizing Navigable Surprise</title>
      <p>To reflect this development, we conceptualize serendipity in news recommender design as
the capacity of a system to produce ‘navigable surprise’. This is defined as: the experience of
encountering novel, diverse, relevant and unexpected information, under conditions of immediate
and bounded agency. The first part of this definition deals with content characteristics, whilst
the second part addresses user capability and experience. It thereby strikes a balance between
the content-centric and the agent-centric approaches to realizing serendipity in recommender
design. Because we consider content characteristics with regard to their role in enabling
navigability, we begin with a discussion of the latter, and then return to the former.</p>
      <p>Navigability is an essential part of serendipitous experience online. We can imagine
serendipity in news recommender interaction by analogy of sea-faring ship. This ship finds itself sailing
through heavy fog (obscuring potentially serendipitous encounters). The traditional notion of
‘reliable surprise’ would see the navigator (the user) select the ocean in which to sail (i.e., the
newspaper), based on their previous observations of the conditions of the waters found there
(i.e., user expectations of the scope of journalistic output). With navigable surprise, we focus
instead on the capacity of the navigator to make dynamic course corrections in response to the
prevailing conditions encountered in the fog (i.e., temporal interactions with the recommender
system in response to encountering surprising content). This navigability allows the user to (i)
simultaneously constrain the scope of surprise (by signalling interest or disinterest) as well as
to (ii) perform the necessary ground work and observation required to perceive an encounter
with novel information found in the fog as serendipitous (as it was their actions ‘at the helm’
that lead them there).</p>
      <p>To promote serendipity, this agency should be both immediate and bounded. Immediacy
refers to the responsiveness of navigation, both in terms of its real-time nature as well as to
the mechanism through which course corrections are made. In terms of the former: the user
should be able to react to recommended content at an item level and the system should provide
near-instantaneous responses to these signals (in the form of new recommendations). In terms
of the latter, the act of navigating (i.e., the mechanism through which the user provides these
signals) should be – to the extent possible – collapsed into the experience of sailing the ship
(i.e., decisions are subsumed into the act of consumption). Immediacy provides the user with
the capacity to ‘feel the rudder’: to navigate through the heavy fog in such a manner that the
encountering of information should not feel random and chaotic, but rather based on their
previous navigational efort.</p>
      <p>This navigational capacity should also be bounded. In other words, the decision horizon
should be kept relatively short, potentially only demanding of the user their reaction to individual
recommendations. The intuition here is that allowing the user to only make incremental course
corrections maintains in them an expectation of being surprised. Conversely, if the decision
horizon is extended too far (for example, by asking the user to definitively select for topics
such as ‘politics’ or ‘sport’), this is akin to the fog partially lifting, providing clearer sight
and expectations over the content to be encountered in the future, reducing the serendipity
generating potential of the system.</p>
      <p>Having considered the importance of navigability in enabling serendipitous experience in
news recommender interactions, we now address how content characteristics service this
phenomenon. The central challenge in producing serendipitous recommendations lies in the
delicate balance of identifying content that is not only novel (i.e., previously unseen) and diverse
(i.e., reflective of a variety of topics, perspectives and voices) but also genuinely useful to the
user (i.e., positively evaluated). Determining, in advance, whether a recommendation will be
deemed useful by a user is highly challenging and has resulted in consideration of many
domainsensitive content characteristics [12, 5]. Of these, we consider two to be of particular importance
in enabling navigable surprise in news recommendations: relevance and unexpectedness.</p>
      <p>Relevance measures the extent to which content aligns with the user’s known interests. It is
essential to evaluating the likelihood of whether novel items sourced from a diverse pool of
candidates is likely to be useful to a user. Typically, this is measured in terms of the similarity of
an item to those items with which the user has interacted previously. In the context of navigable
surprise, it is important that a balance is struck between an appreciation of the user’s long-term
news interests (for example, general categories such as politics or sport) and their short-term
(or contextually defined) interests, such that the system is responsive to their navigational
efort. For example, a news article that may not be relevant with reference to a user’s long
term interests may become temporarily relevant (and therefore potentially serendipitous) to the
user if it addresses a current event or topic that the user has very recently shown an interest
in. Ensuring that relevance is sensitive to short term drift in user interests is thus essential
to ensuring the immediacy of user agency in navigating recommendations (i.e, ‘feeling the
rudder’).</p>
      <p>However, estimating the usefulness of novel and diverse news recommendations based on
relevance alone may be insuficient for sustaining serendipitous encounters if recommendations
become too predictable. Predictable recommendations may render the act of navigation
unsatisfying to the user, since they might sense that the system is simply reinforcing their existing
preferences, limiting their ability to discover new news topics, themes and perspectives. This
ultimately harms the boundedness of user agency, as they come to exercise too much perceived
control over the scope of potential surprise. To limit this dynamic, serendipitous
recommendations – in addition to being novel, diverse and relevant – should also be unexpected to the user.
One way of achieving unexpectedness within news recommendations is by surfacing items that
contain unexpected combinations of latent concepts [13], with the aim of introducing users to
unanticipated and potentially intriguing intersections of journalistic content. This serves to
ensure that recommendations do not become predictable, and consequently that user agency
over the direction of future recommendations remains bounded, maintaining the serendipity
generating potential of the system.</p>
    </sec>
    <sec id="sec-5">
      <title>4. Designing Navigable Surprise</title>
      <p>We posit that navigable surprise may be realized in news recommendation architecture via a
combination of short-term interest modelling and consumption-based (or implicit) signalling
interface design. Increasingly, news recommender systems combine information about the
shortterm preferences of users along with that of their long-term interests [14, 15]. This ensures that
recommendations remain responsive to more fleeting and contextually defined news interests
alongside more stable or habitual ones. Foregrounding a short-term recommendation loop is
essential for realizing navigable surprise, as it ensures that the system is responsive to user
signalling in near real-time. This technical capacity afords the user the capability to experience
novel and unsought after news serendipitously by expressing immediate and bounded influence
over subsequent algorithmic recommendations and thus locally constraining the potential scope
of surprise.</p>
      <p>In addition, the navigational eforts of the user should be realized by means of a
consumptionbased or implicit signalling user interface design. Observers have noted that the ‘secret sauce’
of TikTok is not its algorithm in isolation per se, but rather its contextual specification: the way
in which it is embedded within the overall user experience [11]. Providing positive or negative
signals to recommended items is often as simple as consuming (or not consuming) them, with a
single swipe providing a quick escape from undesired content. This provides immediacy by
collapsing decision-making into the act of consumption, as well as boundedness by keeping the
decision focused at the item level. Importantly, whilst TikTok provides the clearest example
of implicit signalling design, there are other implementations that achieve similar signalling
outcomes whilst adhering to more traditional digital news formats, for example, the recently
released news aggregator app, Artifact [16].</p>
    </sec>
    <sec id="sec-6">
      <title>5. Relevance and Directions</title>
      <p>Designing for serendipity in news recommendation architecture presents as an immense
challenge due to the ontological uncertainty about which system afordances matter most for
providing users with the capability to experience novel and unsought after journalistic content
as enjoyable. With the aim of reducing this uncertainty, in this short paper we have ofered a
conceptualization of serendipity in news recommender design as ‘navigable surprise’, which
considers the dynamic agency available to the user in their repeated interactions with the
system.</p>
      <p>Such an approach to architecting serendipity in news recommendation carries the potential
benefits of leveraging learned behaviours from recent social media environments to drive news
exploration and discovery by nurturing idle curiosity and reducing the burden of news choice.
This could be of particular importance in addressing the need to change the opportunity structure
of online news to stimulate inadvertent news exposure among those who unintentionally
read little to no news [17]. However, the potential downsides of such an approach to news
consumption, such as the potential for increased passivity [18] and algorithmic dependence
[19], also merit further consideration. Future theoretical and experimental work should seek to
excavate and evaluate the ways in which users interact with such a system and ultimately its
utility in provisioning for serendipity in news consumption practices.
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