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  <front>
    <journal-meta />
    <article-meta>
      <title-group>
        <article-title>Towards Egocentric Fuel Efficiency Feedback</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author">
          <string-name>Tiago Camacho</string-name>
          <xref ref-type="aff" rid="aff0">0</xref>
        </contrib>
        <aff id="aff0">
          <label>0</label>
          <institution>Ian Oakley Madeira Interactive Technologies Institute (M-ITI) Funchal</institution>
          ,
          <addr-line>9000-390</addr-line>
          ,
          <country country="PT">Portugal</country>
        </aff>
      </contrib-group>
      <abstract>
        <p>Motivated by anecdotal evidence, we hypothesize that an egocentric approach is more appropriate and relevant to providing fuel efficiency feedback than a systemic approach. In this paper we describe a proposed study to test this hypothesis, and present the design of a fuel efficiency feedback system for public transit bus drivers.</p>
      </abstract>
    </article-meta>
  </front>
  <body>
    <sec id="sec-1">
      <title>-</title>
      <p>In response, operations attempted to “calibrate” the
system by tweaking its thresholds. The result was that
the feedback became useless and largely inaccurate,
ultimately resulting in the abolishment of the system. In
our discussions with the transport authority, it became
clear that in addition to the misinterpretation of the
feedback by the professional drivers as a rating of their
driving, the mountainous terrain of Madeira caused
genuinely inefficient driving. There was simply no way to
avoid steep hills that took a significant toll on fuel
consumption, thereby skewing the feedback towards
inefficient driving. The attempts at calibrating the
sysCopyright c 2011 for the individual papers by the papers’ authors.
Copying permitted only f or private and academic purposes. This volume is
published and copyrighted by the editors of PINC2011.
tem failed because, effectively, the on-board equipment
measured pure fuel consumption which in turn was
intricately related to the steep terrain of the environment.
On the other hand, drivers perceived the feedback as a
reflection of their skills.</p>
      <p>Our anecdotal experience with the public transport
authority’s feedback system caused us to hypothesize that
providing feedback on specific driver behaviour, as
opposed to overall fuel efficiency, may be a more
appropriate way for motivating driver behaviour change.
Adopting a systemic approach to this issue, we argue that
existing feedback mechanisms relating to efficiency
provide a view of the complete system, parts of which the
driver has simply no way of effecting (such as the steep
terrain). Hence we argue that efficiency feedback
focusing on parts of the system that the driver can
effect (such as acceleration) may result in more efficient
driving behaviour. We term this approach to feedback
egocentric.</p>
      <p>
        In this paper we describe a fuel efficiency reporting
and advisory system that takes advantage of the
multisensor and interactive nature of modern smart-phones
to present feedback to drivers. More specifically, we
are interested in deploying the system in public transit
buses to measure its effectiveness on positively
influencing drivers’ behavior. By continuously capturing
realtime sensor data, we can calculate the Vehicle Specific
Power (VSP), a surrogate variable that strongly
correlates with both fuel consumption and pollutant emission
levels, providing a systemic view of efficiency [
        <xref ref-type="bibr" rid="ref11">11</xref>
        ].
Crucially, we are able to manipulate the calculation of VSP
to ignore environment variables and provide egocentric
feedback. Taking advantage of this manipulation, we
propose a study where we intend to test our
hypothesis about the benefits of egocentric over systemic
feedback. We believe that through the use of our system we
can promote not only short-term but also
medium/longterm positive changes in public transit bus drivers’
behaviours.
      </p>
    </sec>
    <sec id="sec-2">
      <title>Related Work</title>
      <p>
        Research suggests that it is possible to achieve up to
15% of fuel consumption decrease when appropriate
driving behavior is used [
        <xref ref-type="bibr" rid="ref12 ref2 ref6 ref7 ref8">2, 6–8, 12</xref>
        ]. Independent of
contextual settings, appropriate driving behavior is
characterized by a combination of two main factors: speed and
acceleration. Specifically, it is believed that smoothness
of driving (i.e. slow acceleration levels) has a
considerable effect on fuel consumption. Therefore, fuel
efficiency systems should be dedicated to promoting
adequate driver feedback in relation to these two
essential factors, i.e., reasonable speeds and low
acceleration/deceleration levels. Accurately accounting for all
factors that influence fuel consumption and consequent
pollutant emissions can be a complex exercise.
Nevertheless, And &amp; Fwa present a possible vehicular fuel
consumption explanatory framework [
        <xref ref-type="bibr" rid="ref1">1</xref>
        ]: Physical
characteristics of the vehicle; vehicle usage and route
characteristics; road characteristics; and driver’s behavior.
Of these factors, engine efficiency (physical
characteristics of the vehicle) is considered the most important [
        <xref ref-type="bibr" rid="ref4">4</xref>
        ].
Still, the driver’s attitude and behavior towards the
maneuvering of the vehicle can considerably impact fuel
consumption levels. Therefore, it is commonly argued
that smoothness of driving leads to higher efficiency of
fuel consumption.
      </p>
      <p>
        Raw fuel consumption levels and pollutant emissions
can be calculated through the use of Portable
Emissions Measurement Systems (PEMS). These are
connected to vehicles through their On-Board Diagnostic
(OBD) interface, letting the PEMS system access the
vehicle’s on-board computer and calculate multiple
parameters [
        <xref ref-type="bibr" rid="ref13">13</xref>
        ]. Still, PEMS systems work primarily as
a diagnostic/analysis tool, not as a feedback support
mechanism. Furthermore, PEMS systems fail to reflect
contextual characteristics such as road gradient values.
It is common to augment PEMS with GPS for analysis
purposes [
        <xref ref-type="bibr" rid="ref13">13</xref>
        ].
      </p>
      <p>
        The Vehicle Specific Power (VSP) approach is used to
approximate and predict actual emissions levels and fuel
consumptions [
        <xref ref-type="bibr" rid="ref10 ref11">10, 11</xref>
        ]. VSP is a model that tries to
explain consumption and emission levels from a physical
perspective; it corresponds to the Power Demand or
Vehicle Engine Load values, therefore correlating strongly
with fuel consumption and pollutant emission levels [
        <xref ref-type="bibr" rid="ref13">13</xref>
        ].
The VSP model depends on three variable factors: speed,
acceleration, and road grade. Through the combination
of these factors, along with vehicle specific air and roll
resistance coefficients, VSP values are calculated as
follows [
        <xref ref-type="bibr" rid="ref11">11</xref>
        ]:
      </p>
      <p>
        V SP = v ∗ (a + g ∗ sin(ϕ) + rcoef ) + acoef ∗ v3 (1)
where v is speed in m/s, a is acceleration in m/s2, g is
9.807 m/s2, ϕ is the road gradient value, rcoef is the
rolling resistance term coefficient, and acoef is the air
drag term coefficient. Another characteristic of VSP
is its ability to support payload modeling, especially
important in situations where this value has noticeable
impact, such as is the case with public transit buses
[
        <xref ref-type="bibr" rid="ref11">11</xref>
        ]. Still, VSP does require that we calibrate the model
for each type of vehicle, as it is necessary to obtain
the ground truth for fuel consumption and pollutant
emission levels for the model to be effective.
      </p>
      <p>Devices such as smart-phones possess a wide variety of
sensors, like GPS and accelerometers, that enable
calculation of vehicle dynamics and consequently VSP values.
It is then possible to approximate fuel consumption
using solely internal smart-phone sensors. These devices
can be easily incorporated into vehicles, and their
ability to provide a rich and extensible interaction platform
make them a feasible alternative mechanism to provide
drivers with fuel efficiency feedback. Furthermore, and
comparing with usual commercial systems such as
Scania Fuel-Saving Driver Support System1, smart-phones
are not restricted to specific vehicles, and can even be
device independent, which is the case when using
development platforms such as Google’s Android.</p>
      <p>
        Receiving timely feedback is key to motivating behaviour
change, people need to be aware of their behaviour in
order to change it. Fischer found the most successful
feedback was given frequently, clearly presented, used
computerised tools and allowed historic or normative
comparisons [
        <xref ref-type="bibr" rid="ref9">9</xref>
        ]. Our mobile interface reflects these types of
feedback. Utilising a mobile display allows frequent
opportunities for self-reflection and should increase driver
awareness of their behaviour.
      </p>
      <p>
        Consolvo, McDonald, and Landay [
        <xref ref-type="bibr" rid="ref3">3</xref>
        ] suggest a
number of design strategies for persuasive technologies that
wish to motivate behaviour change. These strategies
are based on psychological theories and recent
persuasive technology research and we have chosen to follow
some of their guidelines.
      </p>
      <p>
        First, we make use of abstractions rather than counting
solely on raw data to display to drivers. Secondly, the
data shown should be unobtrusive. This is of paramount
importance for safety reasons, as we need the mobile
display to support ignorability and not distract the driver
unnecessarily. Thirdly, since the data is to be presented
in public, we need to present it in a way that the driver
will not feel uncomfortable if others are aware of it.
Fourthly, we decided to ensure that only positive
feedback is given, not punishing any “bad” behavior.
Concretely, we aim at rewarding possible low consumption
levels, but not use punishment for poor performance.
This decision is supported by the notion that positive
feedback can indeed increase intrisic motivation by
affirming competence [
        <xref ref-type="bibr" rid="ref5">5</xref>
        ]. The anecdotal evidence from
the use of a commercial system by the public transit
company also supports this notion. Finally, we have
chosen to provide historical feedback. Doing so allows
the driver to reflect on past behaviours in order to make
more informed decisions on current behaviour.
      </p>
    </sec>
    <sec id="sec-3">
      <title>Research Methodology</title>
      <p>We propose an experimental approach to study to what
extent we can, through the use of egocentric feedback,
1http://www.scania.com/media/featurestories/sustainability/every-drop-of-fuel-counts.aspx
influence public transit bus drivers driving behavior. In
our study we are interested in the following research
questions:
• Can we accurately establish driving behavior profiles
for bus drivers through the use of VSP calculations?
• To which extent can we positively influence driving
behavior through the use of egocentric feedback
techniques?
• Is the use of real-time more effective than the use
of historic feedback, or is a combination of the two
approaches most effective?
Consequently, and based on the previous mentioned
research questions, we raised the following hypotheses:
• H1. The use of the VSP surrogate variable (and its
derivatives) allows for accurate driving profile
characterisation
• H2. The use of egocentric driver feedback improves
average fuel consumption levels
• H3. The use of real-time feedback does not
significantly influence driving behavior
To test these hypotheses we propose to develop an
Android based software to continuously collect sensor
information so that trip instantaneous parameters, such
as speed and acceleration, can be calculated. We will
also consider the use of additional variable(s) to model
the influence of passenger payload on the overall vehicle
weight. Then, we intend to install equipment on-board
public transit buses and calibrate the VSP model. The
ground truth establishment of instantaneous fuel
consumption levels is a necessary condition for the success
of the VSP model. This may be achieved through the
use of a PEMS system or a similar mechanism.
Subsequently, we will develop a derivative of VSP called
egoVSP, which ignores road gradient and is defined as
follows
egoV SP = v ∗ (a + rcoef ) + acoef ∗ v3
(2)
Terms of the equation are defined equally as in eq. 1.
These two fuel efficiency models, VSP and egoVSP, are
one of the two variables we intend to manipulate in our
study. The other variable is the type of feedback to
provide: real-time versus historical. Table 1 shows the
possible combinations of these two variables.</p>
    </sec>
    <sec id="sec-4">
      <title>Ongoing Work</title>
      <p>As it stands, the system is a working prototype.
Targeted mainly at public transit bus drivers, the system
RawInput
Sensor
Data</p>
      <p>Real-time Processing</p>
      <p>Pipeline
Comp1onent
. .</p>
      <p>CompNonent</p>
      <p>Transformed
Output
Storage</p>
      <p>User
Interface
Real-time
feedback</p>
      <p>VSP Acc.
10l 50 0.5
Historical
feedback</p>
      <p>Driver
is flexible and extensible enough to provide support for
any kind of vehicle.</p>
      <p>An overview of the architectural design is seen in Fig.
1, where the mechanism that is used to produce the
final output to the driver is visible. Raw sensor data is
sampled at several times per second, before it is passed
to a real-time processing pipeline. This allows us to
execute tasks in parallel that may require some
computational complexity, therefore increasing system
overall speed and responsiveness. The advantage of such a
scheme becomes more evident when, for example, the
system is required to perform continuous sensor data
integration by means of a Kalman Filter.</p>
      <p>The calculation of the vehicle dynamics and the VSP
modeling is also included in the processing pipeline.
After exiting the pipeline, the transformed output is then
fed to the feedback mechanism, which transmits
specific information to the driver, according to the type
of feedback used. All data is continuously stored in a
local database, so that further off-line analysis may be
performed. Repeated sampling from sensors will
undoubtedly drain the battery in its full in a matter of
hours, so there is the need of ensuring that the device
is fed continuous power by connecting it to the vehicle’s
internal electric circuit.</p>
      <p>Drivers initiate interaction through the system’s main
menu (see Fig. 2). In order to use the system, drivers
must register themselves before receiving a 3 digit PIN
code that uniquely identifies them. Vehicles registration
and VSP model calibration is also required to be
performed, but this may be done by the developers before
the system is made available to the drivers. This will
be the case when doing the experimental study with the
public transit bus drivers. Besides the VSP model
calibration, it is also possible to calibrate both the device
accelerometer, as well set up the desired orientation of
the phone inside the vehicle. This last step has some
limitations, as currently we are working with a phone
with only one accelerometer and no gyroscope, which
limits the phone’s orientation recognition. Just before
starting a trip, the driver introduces his PIN code and
indicates the vehicle that he is currently using. After
this the trip is marked as initiated.</p>
      <p>In order to test the effectiveness of the feedback system,
we propose using two different types of feedback:
realtime and historical. In the first, we will show a real-time
VSP graph that represents an approximation to the
actual VSP value. The graph is an abstract
representation, where it goes from green (low VSP values) to red
(high values) with an approximate quadratic function
increase. Additionally, actual fuel consumption, speed,
and acceleration values are to be represented.
In regard to the historical feedback, our system will
make available two modes to the driver. The first will
show the distribution of time in the pre-defined VSP
bins, and the second will show a heat map of the route,
indicating VSP “hot zones”. The use of historical
feedback gives the driver a more broad perspective of his
driving behavior, as it recalls and identifies potential
patterns that may be improved. Furthermore,
historical feedback will only take place when the driver is not
actively driving.</p>
    </sec>
    <sec id="sec-5">
      <title>Conclusion</title>
      <p>In this paper we have argued that egocentric feedback
on fuel efficiency can be more effective than systemic
feedback on motivating driving behaviour change.
Motivated by anecdotal evidence, we hypothesise that an
egocentric approach is more appropriate and relevant.
By re-defining the VSP surrogate metric, we are able to
switch between systemic and egocentric feedback while
maintaining minimal changes between our
experimental conditions. Orthogonal to the manipulation of the
efficiency model, we describe our interest in testing the
effect of instantaneous versus historic data in the
feedback system.</p>
    </sec>
    <sec id="sec-6">
      <title>Acknowledgments</title>
      <p>This work is supported by the Portuguese Foundation
for Science and Technology (FCT) grant CMU-PT/
HUMACH/ 004/ 2008 (SINAIS). This work is also
supported by the European Union project INTERVIR+
and the local public transit company, Horarios do
Funchal, S.A.</p>
    </sec>
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